pptx, 19.4 MB
pptx, 19.4 MB

Save 6+ hours of planning time with this comprehensive Cambridge IGCSE Business Marketing Strategy resource covering all Unit 3.4 learning objectives for 2026-2028 examinations.

This complete Unit 3.4 teaching resource delivers exam-focused Marketing Strategy content with current business case studies and assessment activities aligned to Cambridge IGCSE Business Studies 0450 specifications.

What You Get:
✓ Complete PowerPoint lessons covering marketing strategy justification and implementation
✓ Real business case studies including Coca-Cola campaigns and Samsung Galaxy Note 7 crisis response
✓ Video-integrated activities with discussion prompts for current marketing examples
✓ Exit tickets and quick assessment tools for immediate understanding checks
✓ Exam-style questions targeting AO1-AO4 assessment objectives
✓ Fully editable PowerPoint format for classroom customization
Complete Unit Coverage:
✓ Marketing strategy development and justification (3.4.1)
✓ Legal controls impact on marketing - product safety and promotional regulations (3.4.2)
✓ International market entry strategies - opportunities, challenges and methods (3.4.3)

This resource is continuously improved based on classroom testing and teacher feedback. Re-download anytime from your TES account to access the latest enhancements. Always free for existing customers.

Perfect for:
✓ International schools teaching Cambridge IGCSE curricula
✓ Teachers preparing students for 2026 examinations
✓ Experienced teachers wanting exam-aligned materials

Why Choose This Resource:
✓ Zero preparation required - slides ready to teach immediately
✓ Current 2026 syllabus alignment with latest assessment requirements
✓ Proven combination of marketing theory with practical business applications
✓ Time-tested content that transforms complex concepts into accessible lessons

September Ready:
Complete your IGCSE Business course preparation with this comprehensive Marketing Strategy unit that eliminates research time while delivering exam-focused results.

ALSO POPULAR: Cambridge IGCSE Business Studies Complete Bundle (24 PowerPoint lessons):
https://www.tes.com/teaching-resource/cambridge-igcse-business-studies-0450-complete-teaching-bundle-24-powerpoint-lessons-save-70-hours-2024-2026-13268310

Find our complete Cambridge Business collection: https://www.tes.com/teaching-resources/shop/business_alevels_resources

Get this resource as part of a bundle and save up to 25%

A bundle is a package of resources grouped together to teach a particular topic, or a series of lessons, in one place.

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Cambridge IGCSE Business Studies Marketing Bundle | Unit 3 | 4 Lessons | 2024-2026

Save 15+ hours of planning with this complete Unit 3 Marketing bundle. Covers all key marketing topics from the 2026 Cambridge IGCSE Business Studies (0450) syllabus using engaging, structured, and exam-ready resources. ⸻ What's Included 4 complete PowerPoint presentations (over 120 slides total) Real-world case studies connecting theory to practical examples Curated video links to reinforce learning with multimedia Interactive activities to encourage student participation Exam-focused materials to build assessment confidence Fully editable format to adapt for your classroom style Ready-to-teach format with no additional planning required ⸻ Full Unit 3 Marketing Coverage 3.1 Marketing, Competition and the Customer Market identification and customer needs Niche vs mass marketing Market segmentation approaches 3.2 Market Research Primary and secondary research methods Sampling techniques and analysis Data interpretation and reliability 3.3 The Marketing Mix (4Ps) Product, pricing, promotion and place Product lifecycle and USP development Pricing methods and promotional strategies Distribution and e-commerce 3.4 Marketing Strategy Changing customer needs and market environments Technology in marketing Legal controls and international markets ⸻ Perfect For Cambridge IGCSE Business teachers (0450 syllabus, 2026 exams) International school educators teaching marketing concepts Teachers needing complete marketing unit coverage ⸻ Why Teachers Choose This Marketing Bundle Fully aligned with the 2026 IGCSE Business Studies syllabus Comprehensive coverage of every marketing topic Real-world relevance with up-to-date examples and case studies Time-saving design - download and teach instantly Student-friendly approach makes abstract concepts accessible Created by experienced IGCSE Business educators ⸻ Ready for 2026 Exams Complete marketing lessons available for immediate use. ⸻ Complete Course Coverage Need all six units? Get the Complete Cambridge IGCSE Business Studies Bundle (2026 Exams): https://www.tes.com/teaching-resource/cambridge-igcse-business-studies-0450-complete-teaching-bundle-24-powerpoint-lessons-save-70-hours-2024-2026-13268310 Browse all Cambridge Business resources: https://www.tes.com/teaching-resources/shop/business_alevels_resources Visit: https://aleveltips.co.uk

£15.00

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