Regional Manager (China)

Abbey DLD Colleges consists of three high-quality sixth form colleges in the UK. DLD has been synonymous with quality education provision in an international setting since 1931. Today, thousands of students from over 50 countries apply to join Abbey DLD in Cambridge, Manchester or London. Our three colleges offer a vibrant, international setting, modern boarding provision and above all a Gold Standard sixth form education.

Our colleges offer a range of programmes including GCSEs, A Levels, Foundation and BTEC courses. Full details can be found on the Abbey DLD website http://www.abbeycolleges.co.uk/.

The Abbey DLD Group of Colleges are part of the Alpha Plus Group. Our aim, as a Group, is to provide every child in our care with the best possible start in life. This ethos applies to the 20+ schools and colleges that make up the Alpha Plus Group. More information about Alpha Plus Group can be found here: http://www.alphaplusgroup.co.uk/

Overview

We are looking for a Regional Manager to join our team. The right candidate for this role needs to have experience of recruiting international student from China and should have a background in working with agents as well as in direct student recruitment.

Ideal Candidate 

• Sales driven

• Experience in education sales, ideally with a pathway or college in the UK

• Structured and strategic

• Able to manage a sales pipeline & budget plan

• Self-motivated & able to work from home 

• Willing to travel frequently

• A team player with a can do attitude 

• Fluent English & Mandarin, Cantonese would be an advantage if based in the South of China

Key responsibilities

• Be the primary contact for agents in your region, establishing strong relationships and ensuring all agents are fully trained on the Abbey DLD portfolio 

• Create an annual agent visits, events and training plan ensuring that activity is strategic and delivers positive ROI 

• Attend agent fairs and exhibitions on behalf of Abbey DLD

• Day-to-day management of agents and student enquiries, providing support and guidance to agents and students throughout the application process

• Ensuring student conversion rates are as high as possible 

• Achieve sales targets whist remaining within budget

• Regularly report on sales progress and regional activity

• Work pro-actively to generate innovative ideas to drive growth and market share

• Participate and contribute to regional and international sales meetings as part of the global sales team

• Deal with and resolve issues as they arise 

• Work with digital marketing colleagues to devise online campaigns to generate student interest and applications

• Build direct presence in the region through networking, referrals, sponsorship, etc.