Rudolf Steiner knew that, too. In 1919 he invented Waldorf Education (so called because it was first used with children whose parents worked at the Waldorf-Astoria cigarette factory in Stuttgart).
"Waldorf," Jack Petrash explains, "recognises the genius in all and sets out deliberately to coax the muscles of that genius into play in a far different fashion from the pedagogical orthodoxy."
Petrash explains the Waldorf system, with its emphasis on play, story, the arts and creativity, in a heartfelt and welcome cry against the one-size-fits-all system. It is from the United States but the principles are universal. See www.steinerwaldorf.org.uk for details of Steiner schools in the UK.