The RSA thinks its pilot exercises in a range of different sized companies have confirmed that there is a demand for these work-based qualifications. Details from the the Royal Society of Arts, Westwood Way, Coventry CV4 8HS. Tel: 0203-470033.
The Royal Society of Arts examinations board has just launched its national vocational qualifications in marketing standards which it believes will be "an exciting new challenge" to existing theory and exam-based qualifications.
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