Channel loses out to Beckham

11th February 2005 at 00:00
Stephen Twigg found time in his busy schedule on Tuesday to meet England captain David Beckham. The trouble is the education minister was expected at the launch of the Government's new digital channel, Teachers'

TV. He sent a sub in his place. Who can blame him? Surely, no one would want to turn down the chance to have a kick-around with Becks? Herein lies a problem. If ministers, whose baby the channel is, find it so easy to be elsewhere at its inception, what hope is there that busy teachers will watch? The lure of Desperate Housewives, or England versus Holland, will surely be too great?

Yet if the channel manages to capture the thrills and spills of real classroom life it could create a world of glamour and excitement all its own - and its own stars too. Maybe then, even ministers will watch.

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