Their association's change of name from SHA to ASCL seems to have made secondary heads skittish. Their latest magazine has a plain English guide to educational jargon. Entries include: "Faith school: A system of belief that enables parents to choose a school for their children."
"Literacy across the curriculum: A system for blaming others for children's bad spelling."
"Performance management: Appointing a head of the arts faculty to deal with those of artistic temperament."
"Virtual learning environment: A geography quiz showing the class have almost understood things."
"Ringtone" is "what any sensible education minister does before choosing a policy".
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