This BTEC Unit 2 Developing a Marketing Campaign June 2018 research looks into a marketing campaign that relates to the sale of vinyl records and associated products.
It is a collection of research that has been pulled together to make it quick and easy to follow.
Included in this is information lined to;
• costs
• timescale
• media used
• message communicated
• marketing mix
• appropriateness of the campaign.
Additionally there has now been the inclusion of a suggested plan / outline of content that should be included in the report. This is something which could be useful for anyone unsure on the content to include.
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i didnt really find this very helpful you should have written about the marketing principles and also the rationale, if possible could you please add more to this<br />
Thanks, it would be helpful if there was more info rather than just HMV set out for the different areas, of the first part. Competitors, market size, target market, trends, external influences. This would really make it worth the money.
This was good, however I'm struggling to think how to relay this information to the learners without breaking the rules as the research is meant to be independent.
Thanks for this, can I ask, where did you get the costing information from as you haven't referenced it. Is it available for students to find on the internet?
There isn't a lot of detail unfortunately. £5 would have been a more reasonable price
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£10.00