BTEC Unit 2 Developing a Marketing Campaign June 2018 - Research & Suggested Outline

This BTEC Unit 2 Developing a Marketing Campaign June 2018 research looks into a marketing campaign that relates to the sale of vinyl records and associated products.

It is a collection of research that has been pulled together to make it quick and easy to follow.

Included in this is information lined to;

• costs
• timescale
• media used
• message communicated
• marketing mix
• appropriateness of the campaign.

Additionally there has now been the inclusion of a suggested plan / outline of content that should be included in the report. This is something which could be useful for anyone unsure on the content to include.

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  • BTEC-National-Business-Unit-2---HMV-Research.pdf
  • Suggested-Outline-of-Report.pdf

About this resource


Created: Apr 17, 2018

Updated: Apr 23, 2018


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