Lesson 3 Media convergence
Tasks included: do now, main activity, PPQ exam practice task, self/peer assessment task, homework task
OUTSTANDING LESSON PRODUCED BY A PEARSON TEACHING AWARD SILVER MEDAL WINNER produced by a Pearson TEACHING AWARD SILVER MEDAL WINNER
3 lessons in one – This lesson could be taught over 2 or 3 separate lessons, depending on the amount of detail and depth you would like to go into.
This is the third lesson of a series of a whole scheme of work for AS Level Film Openings Media Studies.
This resource has been taught to year 11’s, 12 & 13 and students have really enjoyed it. Learning objective: to understand the key term Media convergence. The learning journey is to outline what media convergence is? Apply my understanding of Media convergence? Evaluate the application of media convergence? The lesson covers media keywords Media convergence, technological convergence, cross media convergence Mainstream, Niche, Media platforms, Audience, Target Audience, Demographic, Lifestyle, Class, Age, Gender, Ethnicity, Spending Power, production companies, print, television programme, twitter, Facebook, website, radio, app, multiple media devices, produced, distributed, interaction, access, mobility, size, speed, ease, TV, magazine, video, posters, podcast, website, newspaper. Students love it and make good progress and the progression steps are clearly defined. The final task is an example of a practice exam question.
I hope you enjoy teaching this lesson as much as I did.
There is also a homework slide attached. 18 Slide PowerPoint. More like 3 lessons in one!