Graphic Designer and Social Media Specialist
British School of Bahrain
Bahrain
- Quick apply
- Expired
- Job type:
- Full Time, Permanent
- Start date:
- October 2021
- Apply by:
- 30 September 2021
Job overview
Graphic Designer and Social Media Specialist
Preferably a Bahraini
If Expat, should be local hire and eligible for visa mobility in Bahrain
Required for immediate hiring
Closing Date: 30 September 2021
The British School of Bahrain
https://britishschoolbahrain.com/about-us/prospectus
We are BSB, a school rooted in the historic and culturally rich country of Bahrain, which is now growing within the global community. Join us on this journey.
The British School of Bahrain is committed to providing a high-quality, international education for students in the Kingdom of Bahrain. We are a selective, coeducational, independent Nursery-through-Year 13 school. Our curriculum is based on the National Curriculum for England and Wales, with some adaptations to the local context and offers IGCSE and A-Level/BTEC examinations. While the language of academic instruction in English, we are a truly international school, and our pupils and staff come from over 82 different nationalities. The School has almost 3000 students on roll aged 3-18, it has a warm feel to it, and there is a sense of fun. Most importantly, our students are a joy to teach.
OVERVIEW
We are looking for a Graphic Designer and Social Media Specialist who will work within the Marketing team as a critical individual for the overall development of the school and its brand.
Graphic Design: This role will be responsible for designing, refining, and implementing all digital marketing/social media assets and print materials, as well as enhancing existing branding and related materials. Graphics should be compelling and convey the ethos of the school’s brand.
Social Media: This role will be responsible for creating and administering content on all social media platforms, including but not limited to Facebook, Instagram, Twitter, Linked In and Google My Business. The overall aim is to build an audience and ensure customer engagement. The specialist will oversee creative design, monitor site metrics, and develop regular reports as required.
The successful candidate must have a creative flair and a strong ability to translate requirements into design. They must be able to communicate well and work methodically as part of a team.
All activities will be performed under the guidance and instruction of the Head of Marketing and PR to increase brand awareness, lead generation, fans and followers, social media engagement and interaction.
ROLE AND RESPONSIBILITIES
For Graphic Design, the role will encompass the entire process of defining requirements, visualising and creating graphics including illustrations, logos, layouts and photos. Core responsibilities will include:
- Study design briefs and determine requirements
- Conceptualise visuals based on requirements
- Develop artwork, imagery, illustrations, logos, layouts, and other designs in line with brand standards
- Prepare rough drafts, present ideas, and amend designs following feedback
- Test graphics across various media
- Participate in strategic and creative concept development for all collateral
- Maintain quality control throughout the production of assigned projects
- Manage photography and videography requirements for marketing activities such as social media, website, and digital and print collateral
- Take photographs, edit, and retouch images
For Social Media, the core role as a social media specialist is to support the Marketing team and educators in promoting the school’s activities and initiatives and working proactively to meet deadlines. Core responsibilities include:
- Management of social media channels
- Producing engaging content for all channels, increasing fans and followers and interactions
- Structuring daily posts to target the right people at the right time
- Delivering on targets set including website referrals, customer retention, online reputation
- Keeping up to date with Social Media trends and adapting posts accordingly
- Support the development of marketing strategies and calendars to help drive traffic and engagement
- Assist with the general day to day administrative tasks
- Producing a consistent brand message across all the social media channels
- Regularly monitoring competitor social media sites and creating an analysis report
- Creating and promoting the school’s blogs every week
- Working with other departments and heads of schools to develop social media timelines that coincide with departmental and school activities, ad campaigns, and other brand messages
- Coordinating social media messages with advertising departments, the brand management team, and annual company goals
- Monitoring and preparing performance reports to showcase progress and make recommendations for future improvements
- Responding to any mentions over social media platforms and engage with the social media users
SKILLS AND COMPETENCIES
- Confident, professional, presentable, dynamic personality
- Passionate, creative thinker and strategic mindset
- Team player and positive role model
- Sound understanding of design principles, strategies, and concepts
- Strong communication, administration, and organisational skills
- A keen eye for aesthetics and details
- Ability to work methodically, collaborate and meet deadlines
- Proficient photographer and videographer
- Able to work extra hours when required
- Behavioural skills
- self-motivated
- adaptable
- flexible
- systematic
- innovative
EDUCATIONAL REQUIREMENTS / QUALIFICATIONS
- Education to at least degree level
- Proven graphic design experience supported by a portfolio of illustrations or other graphics
- Hands-on experience with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Premiere, Photoshop)
- 3+ years of experience working within marketing, communications, branding, multimedia, or other related fields
- Fluency (both written and oral) in English. Arabic is a significant advantage.
ACCOUNTABILITIES
- Admissions Targets
- Social Media KPIs
- Brand Custodian
OTHERS
- Maintains the highest standards of professionalism, ethics and attitude towards all staff, students, parents, and suppliers
- Attends training programmes as set by the school
- Performs related duties and special projects assigned
- Active participation in the implementation of the school’s events and any other initiatives
Attached documents
About British School of Bahrain
Our School is part of the Inspired Education Group
Inspired Education is the leading global group of premium schools, with over 100 premium private schools spanning five continents providing premium education to over 80,000 students ensuring they all receive a first-class learning experience from Kindergarten to Year 13.
We offer you the chance to work/live in an exciting new location, collaborate with passionate educators, develop your skills, and grow in a role that inspires you.
Please visit our careers site for further information and to see our latest opportunities - https://careers.inspirededu.com/
The British School of Bahrain has an international reputation for pastoral excellence and academic success combined with exceptional co-curricular achievements. The School is a supportive, collegial and ambitious environment that maintains its sense of fun and happiness.
The British School of Bahrain was established in Adliya in 1995 to provide a British education within Bahrain. We were founded as a school with a family feel that supported individual students through outstanding pastoral care. Over the last 25 years, some elements, including our location, have changed, but our philosophy to treat every child as an individual and make them feel part of our family is still at our core. The British School of Bahrain benefits considerably from being a proud member of Inspired, a leading global schools group operating on five continents with over 110 schools worldwide. By being a member of Inspired, the British School of Bahrain is able to access partnerships and programmes which individual schools cannot access
At its core, BSB prides itself on its caring environment in which every pupil is able to grow personally and academically into the leaders of the future. As a school, we strive to achieve the very best outcomes for pupils in all areas of school life through genuine, personalised education.
While BSB follows a British National Curriculum model, it is a truly international school that derives its identity from both the wonderful country of Bahrain and the large extensive range of nationalities (90) that make up our School. The School prides itself on its close relationship with its parents, and we work collaboratively to create a nurturing environment that allows every student to fulfil their potential. The British School of Bahrain’s credo is to place the student at the centre of their own education, as expressed in the school’s vision: Excellence, Responsibility, Individuality.
Executive Head of School
John Maguire
Vision and School Ethos
The British School of Bahrain (BSB) aims to continue to be a proud member of the Inspired group of schools as the leading school in Bahrain, offering a world-class education, rooted in character-forming values while maintaining the schools’ positive pupil-centred ethos.
We aspire to continue to be a dynamic school that students, staff, parents and alumni are proud to be associated with. The school will continue to guarantee the highest possible pastoral and academic development for students who aspire to be global leaders in their chosen field. BSB will maintain its ethos of innovation and the achievement of high academic results through added value and will achieve this while maintaining the school’s personal feel and prioritising the happiness of all BSB community members.
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