Head of Marketing and Communications

Rossall School is among the most successful and prestigious independent boarding and day schools in the North West with flourishing pupil numbers.

We are seeking a highly professional, experienced and commercially minded person to shape the future direction of our marketing strategy and embed a clear marketing vision. 

The post offers the successful candidate a well resourced department along with direct reports to ensure a balanced workload and collegiate working environment.

Rossall is currently undergoing a period of remarkable success, with the school roll at the highest point in its history and a suite of unquestionably successful Signature programmes that are competing at the pinnacle of their respective fields. Widely acknowledged as one of the top boarding schools in the North, interest in Rossall continues to grow and this is an exciting time in which to join and to contribute and shape our future path.

The Head of Marketing & Communications will be responsible for the development and implementation of a comprehensive marketing (pupil recruitment and retention) plan, to encompass all ages of pupils, in the UK and overseas. They will be responsible for developing communication plans for internal and external stakeholders and raising the profile of Rossall globally.

They will work particularly closely with the Admissions function and members of the School’s Leadership Group and will produce reports regularly for the Governors. The post holder will have overall responsibility for the maintenance of the school website and social media channels.

The External Relations department encompasses a team of eleven that includes admissions, alumni and student services functions. Leading a team of three, the role offers line management responsibility of the Digital Marketing Officer, Marketing and Events Assistant and the Brand & Graphic Designer.

The successful candidate is expected to play an active, hands-on role in all aspects of the School’s marketing and provide strategic input, support and advice to internal stakeholders and will be a persuasive ambassador for the School. The school is committed to investing in staff, professional development and advancement opportunities will be available to the right candidate.

Further details of the post can be found on the website www.rossall.org.uk

To apply, please complete the application form available on the School website.  Your letter of application should clearly outline your suitability for the role with reference to the Job Description and Person Specification.

Send your completed application to: 

Mrs Stephanie Capstick, Head of HR and Compliance

Rossall School, Broadway, Fleetwood, Lancashire, FY7 8JW

Email: hr@rossall.org.uk

Closing date: Monday 5th September 2022

Rossall School is committed to safeguarding and promoting the welfare of children. An enhanced DBS clearance will be undertaken by the School.  The position is regulated activity and therefore exempt from the Rehabilitation of Offenders Act 1974.