Marketing Account Manager (Adult Education)
Westminster Kingsway College
Regents Park-London
- Expired
- Job type:
- Part Time, Permanent
- Apply by:
- 22 March 2019
Job overview
About the role:
This is a job share opportunity to provide account management services for marketing and admissions activities that support recruitment to College targets across the Group.
The successful candidate will develop and deliver marketing plans and campaigns that facilitates recruitment to College targets for adults and higher education across the three College brands. Areas of responsibility will include campaign management, budget and financial reporting, attendance at internal and external events, planning and development of online and offline marketing materials such as prospectuses and course leaflets, digital campaigns, overseeing the adult and higher education content of the website and other online marketing resources.
This role demands qualitative and statistical analysis and information assessment in order to provide strategic recommendations for the development and direction of adult and higher education recruitment across the Group.
About you:
You will need to be an excellent communicator with an ability to liaise and present professionally and with confidence. A background in marketing and communications is essential with excellent organisational and analytical skills. A knowledge of the FE environment is desirable but not essential, we are looking for a creative, passionate individual with a natural flair for writing and an energy for developing innovative projects that deliver.
About us:
Capital City College group is the largest FE provider in one of the largest most significant cities in the world; the largest provider of 16-18 education, of Adult SFA education and of Apprenticeship education across the London region.
Our three exceptional College brands ensure that CCCG has significant influence and expertise to effect change, operating from highly desirable London locations. Significant buying power, expertise and visionary leadership and an unswerving commitment to success through equality and diversity ensures we transform lives of Londoners through education.
About Westminster Kingsway College (WKC):
WKC has campuses within 5 minutes' walk from significant zone 1 stations and attracts from a wide area which is reflected in the diversity of their cohorts. A highly inclusive, safe environment fosters a culture of mutual respect and tolerance throughout staff and student communities, whilst their Foundation Learning and key stage 4 provision, transforms lives with high achievement exceeding national averages. Outstanding local and regional relationships produce meaningful work experience with a strong career focused ethos, being an AOC Beacon for Careers and a Careers College for Health and Social Care.
The Health Sciences have outstanding achievement rates, with high levels of commercial expertise within the staff base, whilst their creative media department is award winning with a Soho location in the middle of world class creative cluster.
The global Institute of Culinary Arts is multiple award winning with a location which reflects the long standing traditions of the industry, whilst an Enterprise Hub for entrepreneurial support and development breeds entrepreneurial spirts as staff offer creative, innovative solutions. WKC; Opening Minds
CLOSING DATE: 22nd March 2019
INTERVIEW DATE: TBC
Please email hrhelpdesk@capitalccg.ac.uk if you have any queries.
Strictly no agencies.
Attached documents
About Westminster Kingsway College
- Westminster Kingsway College
- Longford Street
- London
- NW1 3HB
- United Kingdom
Westminster Kingsway College, Regent’s Park is one of two campuses part of Westminster Kingsway College, a further education college based in central London. The college provides a wide range of courses for both 16-19 school leavers and adults looking to further their education. The college was established under its current name in the year 2000, following a merger of Kingsway and Westminster Colleges. The Regent’s Park campus is responsible for providing the colleges employability services, as well as a number of vocational courses and pre-apprenticeship provision.
Principal
Ms Kim Caplan
Values and Vision
Westminster Kingsway College provides a range of services to local adults and school leavers looking to gain further qualifications. Adult courses are mainly offered part-time, and designed to be as flexible as possible in order to be accessible to working people. In addition, the college provides a number of entry-level courses, including basic English and maths courses, as well as clubs and classes for people out of work. 16-19 year olds have the option to study both academic and vocational courses, in addition to apprenticeships.
Ofsted
“Senior leaders and managers have continued to work effectively to ensure that students and apprentices receive good teaching and training to enable them to achieve their qualifications and progress to further training, higher education or employment. Senior leaders have identified accurately where improvements to the quality of teaching, learning and assessment are required and they remain focused on removing the variability in quality that exists in a small minority of subjects.”
The full report into Westminster Kingsway College can be found here.
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