Marketing Recruitment Executive - Adult and Higher Education

London's leading College is seeking for an experienced and enthusiastic Marketing Executive. 

You will oversee the development and delivery of the marketing strategy by managing the marketing of the Higher Education (HE) and Adult Learners markets. To manage areas of responsibility including: campaign management, attendance at internal and external events, development of online and offline marketing materials such as prospectuses and digital campaigns including advertising and overseeing the content of the website and other online marketing resources.

You will manage the production of the Adult and HE guides including; production planning, copy writing, coordinating photo shoots, collating course information and student case studies, sourcing printers and working with internal or external designers. Other duties will include planning and producing email and digital campaigns throughout the year to recruit potential HE and Adult learner students - identifying new relevant groups to target and creating a database of new leads.

Educated to degree level or equivalent preferably with a relevant marketing qualification, you will have significant experience in a marketing role including managing campaigns and promotional materials for both online and offline platforms (Essential). You will have excellent written communication skills including good spelling, punctuation and grammar. You will have the ability to use marketing automation tools and/or email campaign tools such as HubSpot, MailChimp, Campaign Monitor and to undertake A/B testing, and segmentation of data and profiles. You must have excellent IT skills including advanced level Microsoft office packages (Word, Excel, PowerPoint and Outlook).

City and Islington College is committed to protecting and promoting the welfare of children and vulnerable adults. The safeguarding of children and vulnerable adults is essential to all of our work at every level, in our employment practices and selection process. This post is subject to an enhanced Criminal Records Bureau disclosure.

City and Islington College is a learning environment like no other. The College is a leader in its field and has been honoured with many prizes and awards. It has also been judged outstanding in every measure by Ofsted.

‘The Governors of City & Islington and Westminster Kingsway Colleges have announced their intention to merge from 1st August 2016 to create the first college group in London. This exciting development will help secure CIC’s future at the forefront on skills training in London and widen opportunities for both its staff and students.  We will be happy to talk more about the implications of this change on the role you have applied for during the final stages of the selection process’.

To apply, go to http://www.candi.ac.uk/work-for-us/vacancies/vacancies

Closing Date: Tuesday 23rd February 2016 (midnight)