Business as usual virtually

5th October 2007 at 01:00
The Scottish Qualifications Authority, along with Microsoft, has launched what it believes is a "footballing winner" Sport4Life.biz, a new business enterprise game developed to fit in with the Scottish curriculum.

The online business game is based on how to run a "virtual" sports store successfully, concentrating mainly on the season-long fortunes of Scotland's major senior clubs.

The Scottish version is backed by Aberdeen, Celtic, Dundee United, Hearts, Motherwell, Rangers and Partick Thistle. It is based on the pioneering work of The Small Business Company and is the first version to be developed outside New Zealand, where TSBC is based.

More than 11,000 pupils from around 280 schools across Scotland have signed up to take part in the game. By running the sports store, students can learn what works in business and what doesn't; experiment with different tactics to see the impact of their choices; and learn what it is like to see the impact of their decisions.

Students can also choose to have their "virtual" store decked out in the colours of their favourite team.

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