HSC Business Studies | Marketing Trial HSC Practice Pack | NESA NSW Year 12
A full Trial HSC-format practice paper on the Marketing topic for Year 12 NESA Business Studies (NSW). 10 multiple-choice + 3 short-answer questions (4/6/10 marks) + a 20-mark extended response on Cotton On Group’s global expansion. Includes full marking guide with band descriptors, a Band 6 sample skeleton plan, and complete NESA syllabus mapping to outcomes H1–H10.
Real Australian case studies with real data: Aldi Australia (580+ stores, ~9% market share, 1,800-SKU range), Cotton On Group (1,400+ stores across 19 countries, A$2bn+ revenue, founded 1991 in Geelong), Bunnings, Guzman y Gomez.
What’s inside (11 pages, A4):
Section I — 10 MCQs covering market segmentation, the marketing mix, the marketing process, influences on marketing, and consumer law (ACL).
Section II — three short-answer questions: primary vs secondary research with a Guzman y Gomez application; two pricing strategies in a contemporary AU business; a 10-mark Analyse question on Aldi Australia with a detailed stimulus.
Section III — 20-mark extended response on Cotton On Group’s global marketing strategies, in business report format.
Full marking guide with banded mark schemes for each question.
Band 6 skeleton plan (title, executive summary, five body paragraphs, conclusion).
Complete NESA syllabus mapping table linking every question to syllabus points and HSC outcomes.
Designed for:
Year 12 Trial HSC preparation (Term 2 / early Term 3)
Half-yearly assessment task with minimal teacher prep
Cohort marking moderation — band descriptors are sit-and-go
Question paper and marking guide are on separate pages so the question paper can be photocopied for students without revealing answers.
Created by TBS Education Ltd Oy (Finland, company number 3614159-3) | thebusiness.school








