AQA GCSE Business Studies 3.1 - The purpose of business
L1 – The Purpose of Business | GCSE Business Studies Lesson
A complete, ready-to-teach lesson introducing students to the purpose and nature of business and the reasons why people start businesses.
This PowerPoint covers key GCSE Business concepts including:
What a business is and the difference between goods and services
Customers and consumers
Needs and wants
The purpose of businesses and how they meet customer needs
Entrepreneurs and entrepreneurship
Reasons why people start their own businesses
Social enterprises
The risks and opportunities associated with starting a business
The lesson includes a range of interactive starter activities, business examples, games, stretch and challenge tasks, key-term notes, exam-style questions and a final application task. Students are encouraged to apply their understanding to real businesses including Google, Amazon, Adobe, Pinterest and FatFace.
A 4-mark Business Insight question using FatFace provides an opportunity for students to practise applying their knowledge to a real business context. The final task then asks students to develop and justify their own business idea, including its purpose, product or service, customer benefits and inspiration.
Suitable for: GCSE Business Studies / introductory Business lessons
Lesson format: PowerPoint presentation with activities and student tasks
Topic: The Purpose and Nature of Business
Focus: Purpose of business; reasons for starting a business




