The first lesson of RO69 for students, this lesson focuses on brand personaility and brand performance, it has new info slides, challenge tasks and a 20 min research task.

Customer profile lesson - comes with a worksheet and ppt for students to enable them to identify their baslow bags customer profile.

This is a full lesson with information about branding and adding value, it also has helpers for the assignment to get them started on this section.

This lesson helps students explain how businesses use logos and straplines as part of their brand identity, then give them advice and examples of how to create their own for the assignment

This lesson will teach students about setting time frames, gives them step by step instructions on creating a gantt chart, and sentence starters to create an explanation paragraph

This lesson helps students start to thing of a promotional campaign for their business (baslow bags), showing examples and giving sentence starters for the assignment.

This lesson helps students to think about verbal and non verbal skills, and the venue for their pitch. Full lesson and worksheet available

This lesson recaps qualitative an quantitative research, also looks back at methods of primary and secondary research. The main aim of the lesson is to ensure students are able to consider what businesses must think about before conducting market research.

This lesson contains a true or false task, info worksheet and pre - made A3 sheets for students to fill in to organise their work. Students are then given 2 scenarios in order for them to create paragraphs explaining which primary research method is most useful to use in different situations.

This lesson includes a ‘fill in the gaps’ starter task, moving on to an example data collection sheet around the idea of incentives, based on a scenario sheet attatched.

This lesson contains a recap quiz (everything baslow bags so far!) then moves on to recapping sampling methods, with a focus to choosing the correct sampling method for certain situations (as they need to do this for their assignment)

This lesson focuses on identifying appropriate skills to conduct market research, enabling students to think about what skills they will need to show in order to gain information for their assignment. Includes an information worksheet.

This lesson looks at adding value and touches on breakeven, it gives examples on how to add value and also examples of this.

This resource has a mini whiteboard quiz at the start, moving onto explaining how to collate data, directly linking to the Baslow bags assignment.

This lesson shows how we can present data, and has step by step instructions on how to create charts on excel. This is needed for task 1 of the assignment.

This is the final lesson in task 1, a review lesson with a full complete worksheet and scenario to complete based on all the other lessons.

This lesson introduces the design mix, it consists of new information and tasks to generate an understanding of how it can be applied to business.

This lesson focusses on USP, with a recap of lesson 1 and linking to Baslow Bags it will enable the students to decide on a USP for their baslow bags backpack.

This lesson focuses on looking at market research, what it is and the difference between primary and secondary research. Linking to their assignment as the students will need to carry out primary and secondary research for their coursework. Also includes a challenge task which will last around 20 mins

This lesson is an introductory ‘welcome’ lesson for y10 students starting the Baslow Bags coursework. It breaks down the course and tasks, checks for prior business knowledge and gives an ice breaker activity of creating a logo.

This lesson recaps primary and secondary research and introduces qualitative and quantitative data, with challenges and questions to go with it. Students will need to identify what data they have in their assignment and this lesson is directly linked.