The first lesson of RO69 for students, this lesson focuses on brand personaility and brand performance, it has new info slides, challenge tasks and a 20 min research task.
This lesson helps students explain how businesses use logos and straplines as part of their brand identity, then give them advice and examples of how to create their own for the assignment
This lesson will teach students about setting time frames, gives them step by step instructions on creating a gantt chart, and sentence starters to create an explanation paragraph
This lesson helps students start to thing of a promotional campaign for their business (baslow bags), showing examples and giving sentence starters for the assignment.
This lesson recaps qualitative an quantitative research, also looks back at methods of primary and secondary research. The main aim of the lesson is to ensure students are able to consider what businesses must think about before conducting market research.
This lesson contains a true or false task, info worksheet and pre - made A3 sheets for students to fill in to organise their work. Students are then given 2 scenarios in order for them to create paragraphs explaining which primary research method is most useful to use in different situations.
This lesson contains a recap quiz (everything baslow bags so far!) then moves on to recapping sampling methods, with a focus to choosing the correct sampling method for certain situations (as they need to do this for their assignment)
This lesson focuses on identifying appropriate skills to conduct market research, enabling students to think about what skills they will need to show in order to gain information for their assignment. Includes an information worksheet.
This lesson shows how we can present data, and has step by step instructions on how to create charts on excel. This is needed for task 1 of the assignment.
This lesson focuses on looking at market research, what it is and the difference between primary and secondary research. Linking to their assignment as the students will need to carry out primary and secondary research for their coursework.
Also includes a challenge task which will last around 20 mins
This lesson is an introductory ‘welcome’ lesson for y10 students starting the Baslow Bags coursework. It breaks down the course and tasks, checks for prior business knowledge and gives an ice breaker activity of creating a logo.
This lesson will enable students too explain how businesses use celebrities as a part of their brand identity and help them to structure a paragraph which can be used in their assignment.
This lesson will help students to think about personal appearance for the pitch and audience, with sentence starters and hints for the assignment. Includes a worksheet and complete lesson.