Students explore formality and explore the different techniques used in advertising. Lesson objectives : To be familiar with language to describe : simile; metaphor; personification ; onomatopoeia; adjectives; adverbs To consider the use of different levels of formality Resources: ‘describe’ card sort terms – cut up for students to match ‘describe’ example cards cut up Frosties cereal and milk bar advert Optional : A3 paper may be used with coloured pens and glue to mount the advert and annotate around it Optional : You tube video clips
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