A high-quality resource to support GCSE Business Studies.
Lesson 2: Identifying the 4 Ps, identifying and meeting customer needs with innovative products, target market, importance of product design
Using archive sources and business case studies, students will gain an understanding of enterprise in action. They will apply their own business skills in a series of engaging activities based on real-world retail content.
This resource includes;
- a lesson plan and Teacher’s Notes providing guidance for all activities
- editable PowerPoint classroom slides
- bespoke short film
- editable worksheets
- Archive sources
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