A 55 page PowerPoint presentation revising over the key topics within theme 1 including Meeting Customer Needs (niche vs mass market, market research, market positioning), Market (supply & demand, price elasticity, income elasticity), Marketing Mix (design mix, distribution, pricing strategies, promotion, strategies), Managing People (approaches to staffing, recruitment, organisational design, motivation, leadership), Entrepreneurs (characteristics, business ownership, objectives) The PowerPoint includes key points to revise, interactive activities as well as multiple case studies with exam-style questions. This can be used over multiple lessons to contribute towards an end of year mock, or towards paper 1 revision.

Multiple PowerPoint lessons and activity worksheets to teach 2.2 Financial Planning. Topics include 2.2.1 Sales Forecasting, 2.2.2 Sales Revenue & Costs, 2.2.3 Break-Even and 2.2.4 Budgets. These lessons can also be adapted to teach towards a different exam board. 2.2.1: factors affecting and the difficulties of sales forecasting 2.2.2: sales revenue, variable & fixed costs, and sample calculations 2.2.3: break-even calculations, break-even diagrams, margin of safety and the limitations of break-even 2.2.4: types of budgets, the budgeting process, historic vs zero-based budgeting, benefits vs difficulties in budgeting and variances

Multiple PowerPoint lessons and activity worksheets to teach 2.3 Managing Finance. Topics include 2.3.1 Profit, 2.3.2 Liquidity and 2.3.3 Business Failure. These lessons can also be adapted to teach towards a different exam board. 2.3.1: types of profit, profit margins and income statements 2.3.2: assets vs liabilities, balance sheets and ratios 2.3.3: internal vs external reasons for failure and examples of businesses that have failed

Multiple PowerPoint lessons and activity worksheets to teach 2.1 Raising Finance. Topics include 2.1.1 Internal Finance, 2.1.2 External Finance, 2.1.3 Liability and 2.1.4 Planning. These lessons can also be adapted to teach towards a different exam board. 2.1.1: internal sources of finance 2.1.2: external sources of finance 2.1.3: limited liability vs unlimited liability and sources of finance for unlimited liability businesses 2.1.4: business plans and cash flow forecasts

Multiple PowerPoint lessons and activity worksheets to teach 1.5 Entrepreneurs & Leaders. Topics include 1.5.1 Role of an Entrepreneur, 1.5.2 Entrepreneurial Motives & Characteristics, 1.5.3 Business Objectives, 1.5.4 Forms of Business, 1.5.5 Business Choices and 1.5.6 Moving from Entrepreneur to Leader. These lessons can also be adapted to teach towards a different exam board. 1.5.1: setting up as an entrepreneur, expanding a small business, barriers to entrepreneurship, intrapreneurship and risk & uncertainty 1.5.2: famous entrepreneurs, motives to become an entrepreneur, characteristics & skills of entrepreneurs and social enterprises 1.5.3: financial and non-financial objectives 1.5.4: public v private sector, sole traders, partnerships, private limited companies, growth to public limited, franchises and social enterprises 1.5.5: opportunity cost and trade-off 1.5.6: skills entrepreneurs must develop to become a leader

Multiple PowerPoint lessons and activity worksheets to teach 1.4 Managing People. Topics include 1.4.1 Approaches to Staffing, 1.4.2 Recruitment, Selection & Training, 1.4.3 Organisational Design, 1.4.4 Motivation and 1.4.5 Leadership. These lessons can also be adapted to teach towards a different exam board. 1.4.1: flexible working, staff as an asset vs staff as a cost, dismissal vs redundancies and employer employee relationships 1.4.2: the stages of recruitment, recruitment documents, internal vs external recruitment, induction training and on the job vs off the job training 1.4.3: tall vs flat structures, centralisation vs decentralisation, delayering and matrix vs functional structures 1.4.4: financial vs non-financial incentives and motivational theories 1.4.5: different leadership styles and internal vs external factors affecting them

Multiple PowerPoint lessons and activity worksheets to teach 1.3 Marketing Mix and Strategy. Topics include 1.3.1 Product & Service Design, 1.3.2 Branding & Promotion, 1.3.3 Pricing Strategies, 1.3.4 Distribution and 1.3.5 Marketing Strategy. These lessons can also be adapted to teach towards a different exam board. 1.3.1: aesthetics / function / cost and changes in the design mix 1.3.2: promotional mix, ways to build a brand and changes in promotion 1.3.3: pricing strategies and how they have changed due to social trends 1.3.4: channels of distribution and multi-level distribution 1.3.5: Boston matrix, B2C vs B2B and the product life cycle

Multiple PowerPoint lessons and activity worksheets to teach 1.2 Market. Topics include 1.2.1 Demand, 1.2.2 Supply, 1.2.3 Markets, 1.2.4 Price Elasticity of Demand and 1.2.5 Income Elasticity of Demand. These lessons can also be adapted to teach towards a different exam board. 1.2.1: demand curves, impact of price on demand and non-price factors of demand 1.2.2: supply curves, impact of price on supply and non-price factors of supply 1.2.3: the interaction between supply & demand and shifts of supply & demand curves 1.2.4: impacts on elasticity and how to calculate PED 1.2.5: inferior / normal / luxury products, calculation of YED and impacts in changes of income

Multiple PowerPoint lessons and activity worksheets to teach 1.1 Meeting Customer Needs. Topics include 1.1.1 The Market, 1.1.2 Market Research and 1.1.3 Market Positioning. These lessons can also be adapted to teach towards a different exam board. 1.1.1: dynamic markets, niche vs mass markets and market share 1.1.2: primary vs secondary research methods, product vs market orientation and market segmentation 1.1.3: added value, differentiation and market mapping

Multiple PowerPoint lessons and activity worksheets to teach 2.5 External Influences. Topics include 2.5.1 Economic Influences, 2.5.2 Legislation and 2.5.3 The Competitive Environment. These lessons can also be adapted to teach towards a different exam board. 2.5.1: inflation, interest rates, taxation, the economic cycle and exchange rates 2.5.2: consumer protection, employee protection, competition policy, environmental law, health & safety law and consequences of laws 2.5.3: competitive industries, small markets vs large markets, pros vs cons of competition and SWOT analysis

Multiple PowerPoint lessons and activity worksheets to teach 2.4 Resource Management. Topics include 2.4.1 Production Productivity & Efficiency, 2.4.2 Capacity Utilisation, 2.4.3 Stock Control and 2.4.4 Quality Management. These lessons can also be adapted to teach towards a different exam board. 2.4.1: methods of production, productivity calculation and efficiency calculation 2.4.2: capacity, high capacity utilisation vs low capacity utilisation, increasing capacity utilisation and capacity utilisation calculations 2.4.3: high stock vs low stock, types of stock and stock control charts 2.4.4: quality control, quality assurance and total quality management

A complete lesson to teach Edexcel A Level Business topic 2.5.3 The Competitive Environment (within 2.5 External Influences). This includes one PowerPoint presentation and one activity worksheet covering competitive industries, small markets vs large markets, pros vs cons of competition and SWOT analysis.

A complete lesson to teach Edexcel A Level Business topic 2.5.1 Economic Influences (within 2.5 External Influences). This includes one PowerPoint presentation and one activity worksheet covering inflation, interest rates, taxation, the economic cycle and exchange rates.

A complete lesson to teach Edexcel A Level Business topic 2.5.2 Legislation (within 2.5 External Influences). This includes one PowerPoint presentation covering consumer protection, employee protection, competition policy, environmental law, health & safety law and consequences of laws.

A complete lesson to teach Edexcel A Level Business topic 2.4.4 Quality Management (within 2.4 Resource Management). This includes one PowerPoint presentation and one activity worksheet covering quality control, quality assurance and total quality management.

A complete lesson to teach Edexcel A Level Business topic 2.4.3 Stock Control (within 2.4 Resource Management). This includes one PowerPoint presentation and two activity worksheets covering high stock vs low stock, types of stock and stock control charts.

A complete lesson to teach Edexcel A Level Business topic 2.4.2 Capacity Utilisation (within 2.4 Resource Management). This includes one PowerPoint presentation and one activity worksheet covering capacity, high capacity utilisation vs low capacity utilisation, increasing capacity utilisation and capacity utilisation calculations.