This free lesson introduced students to the four main customer needs of price, quality, choice and convenience. Activities for students to think about their own experiences of shopping and how well the needs were met. Some exam tips on how to add context to their answers.
A 6 mark question where students can choose a business and try to contextualise using the tips given. A 12 mark question on Ringo with some guidance and indicative content.
Colourful, concise and engaging slides!
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