OCR AS Business (new spec) External Influences 04 The Global Context

This is one of a set of Powerpoints (and accompanying Notes/Key Terms sheets) that I have created for my own teaching of various sections of the new (linear) OCR AS Business specification (H031/H431). They follow the order of teaching recommended by the exam board and (generally) the OCR-approved textbook (Mottershead/Grant/Kelt, 2015).

Specification reference:
Global context
• explain what is meant by globalisation
• explain factors which facilitate globalisation including the Internet, communication technologies, e-commerce, trade liberalisation, transport infrastructure and multinationals
• explain why some businesses are more affected than others by globalisation
• explain the role of multinationals in globalisation
• evaluate the opportunities and threats globalisation presents to a business
• explain what is meant by global branding
• evaluate the opportunities and threats to a business of a rise in the number of global brands
• explain what is meant by international trade
• explain the reasons for international trade
• explain the nature and purpose of barriers to international trade
• explain what is meant by an exchange rate.