pptx, 861.96 KB
pptx, 861.96 KB
This lesson explores the fundamentals of George Gerbner's Cultivation theory, as covered in the Eduqas A-Level specification. Includes quotations from Gerbner himself, definitions of key terms and engaging tasks on newspapers and dominant image patterns, power and ideology (including Gerbner's "Three B's") and students actually taking some of Gerbner's tests from the 1980s!

*N.B. FORMATTING MAY APPEAR INCORRECT IN TES IMAGE PREVIEWS*

This lesson is part of a complete suite of resources for the Eduqas specification, but can easily be adapted to fit other exam boards (OCR, AQA, WJEC, Edexcel).

987media resources are clear, consistent and scaffolded to give learners the best opportunity to achieve highly in their A-Level Media Studies course.

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