This presentation looks at Ansoff’s Matrix and explores the four growth strategies outlined by Ansoff. The presentation takes students through the strategies in a simplified manner. It includes student activities that make the lesson engaging and fun.
Includes: (i) Powerpoint presentation with student activities (ii)Powerpoint quiz easy to use (iii)Gapfill worksheet
I’ve used this presentation successfully at the end of the lesson students were able to use Ansoffs matirx to select, analyse and evaluate appropriate marketing strategies. If you want your students to learn and apply the model fluently the learning resources in this bundle will help.