YEAR 12 (MEDIA EDUQAS LINEAR): Comp 1, Section B: Audience cont in‘Tide’, ‘Wateraid’ and Exam Pract

LESSON 3-4 (Double): This lesson continues on from Lessons 1-2 on Audience and covers Audiences in greater depth within an exam framework. The lesson is comprised around a focus upon a question written by myself based upon a close analysis of the EDUQAS SAM's. The lesson is heavily Discovery learning orientated as well to engage learners and facilitate inclusion and differentiation. The lesson explores:

-USES AND GRATIFICATIONS (BLUMLER AND KATZ)

-PIC ‘N’ MIX (DAVID GAUNTLETT)

-END OF AUDIENCE (CLAY SHIRKY)

-TWO-STEP FLOW

-HYPODERMIC NEEDLE

-CELEBRITY ENDORSEMENT

-THE ANALYSIS OF AN UNSEEN TEXT

-EXAM PREP AND THE CREATION OF A RESOURCE DURING A WALKING, TALKING MOCK


This will be uploaded as a series of lessons on Component 1, Section B and will be part of a group of resources with different theories/terms as headings under each Exam Component (Both Section A and B).

This lesson is therefore Ideal for those wanting to Team Teach or teach Component 1, Sections A and B at differing times.

HOMEWORK INCLUDED IN THE POWER POINT.

NOTE: I am following EDUQAS Teaching Model 1 in my teaching/ SOW and my school is only providing Media Studies at A-Level, as a Two- Year Course. Moreover, each lesson has a task whereby students RAG (Red, Amber, Green) what they have learnt in the lesson against an Examiner checklist (Differentiation, peer assessment).