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Tourism & Management Courses

We provide you with the unique opportunity to study tourism and management's academic and practical aspects and gain first-hand industry experience. It covers all the integral features and concepts of the tourism and travel sector, including visitor attractions, hotels, leisure centers, theatres, events, business tourism, music venues, and travel.

We provide you with the unique opportunity to study tourism and management's academic and practical aspects and gain first-hand industry experience. It covers all the integral features and concepts of the tourism and travel sector, including visitor attractions, hotels, leisure centers, theatres, events, business tourism, music venues, and travel.
Organisation Management - Lesson 10 Organisational Behaviour Theories and Practices
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Organisation Management - Lesson 10 Organisational Behaviour Theories and Practices

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This lesson In this course, learners will embark on a journey through the multifaceted domain of business ethics. The lesson starts with a definition and investigation into the meaning of ethics and philosophical value of ethics. It then moves into the discussion of the meaning, characteristics and strategies of business ethics. The lesson also explores the meaning, importance and challenges of global business ethics. Learning Outcomes: By the end of this lesson, learners should be able to: Define the key concepts and theories of organizational behavior. Analyze how individual differences influence behavior in organizations. Examine the dynamics of group behavior and its impact on organizational effectiveness. Understand the processes of communication within organizations. Identify leadership styles and their effects on employee motivation and performance. Apply theories of motivation to enhance workplace productivity. Evaluate the role of organizational culture in shaping behavior. Explore the concepts of change management and resistance in organizational contexts. These materials contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. This course is suitable for candidates in Grade 5, 6 (A level and further education), university-level students, or those who wish to pursue a career in management or are interested in the issues. Whether it is beginners or professional managers, this course is designed to build on your interest and passion for management and provide essential information to explore the topic further. We wish you all the best for the study, and should you have any further questions, please get in touch via email.
Sustainable Tourism - Impact of Mass Tourism in Benidorm Butler Tourist Destination Life Cycle Model
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Sustainable Tourism - Impact of Mass Tourism in Benidorm Butler Tourist Destination Life Cycle Model

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Benidorm Spain is almost synonymous with mass tourism. It is a typical example of the resorts that emerged along the Mediterranean coast in the 1960s during the mass tourism boom that catered primarily to foreign tourists through large international tour operators that controlled the market. Using the tourism destination Life Cycle Model, this lesson examines Benidorm’s mass tourism par excellence and sees what makes this city such a great place for some but a nightmare for others. The lesson has these four topics: The background and tourism resources of Benidorm; History of tourism development in Benidorm; Tourist destination life cycle; Socio-cultural, economic, and environmental impacts of mass tourism in Benidorm. The lesson attempts to answer these questions: Where is Benidorm? How has tourism grown in Benidorm? Why did Benidorm become a “tourist hotspot”? Why did mass tourism take-off during the 1960s? What factors have influenced the development of mass tourism in Benidorm? What are the impacts of mass tourism in Benidorm? How has Benidorm’s mass tourism development fit into the Tourism Life Cycle Model? There are more lessons in this series; learners could access these lessons individually depending on specific needs and progress or altogether to gain a fuller picture of the topics and issues relating to sustainable tourism development worldwide. All lessons will be based on the case-study approach, offer customized solutions and discussions to a tourist destination’s sustainable tourism development and highlight one issue related to management needs. This course is suitable for candidates in Grade 5, 6 (A level and further education), university-level students, or those who wish to pursue a career in the travel and tourism industry. Whether it is beginners or professional managers, this course is designed to build on your interest and passion for sustainability and provide essential information to explore the topic further. All lesson materials are developed using real case studies, various exercises, activities, and assessments, including supporting worksheets and reading materials for lessons. The PowerPoint presentations are fully animated with scripts and ready to deliver. They contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 40 minutes to 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. We wish you all the best for the study, and should you have any further questions, please get in touch via email.
Sustainable Tourism Development- Antarctica and the Role of IAATO
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Sustainable Tourism Development- Antarctica and the Role of IAATO

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Antarctica is the last and largest unspoiled wilderness area on earth. The Antarctic Treaty recognizes tourism as a legitimate activity. In the past two decades, the number of tourists has increased exponentially. The International Association of Antarctica Tour Operators (IAATO), founded in 1991 by seven companies, is a non-profit organization. Its primary responsibilities are to manage Antarctic tourism, regulate tourists and tour operators, and ensure the sustainable development of the resources. However, there is much discussion over whether sustainable tourism in Antarctica can ever be possible, given the long-haul flights involved in getting there and the potential to spoil such a pristine environment. This lesson discusses the following four aspects of sustainable tourism development in Antarctica: Introduction to Antarctica The impact of human behavior on Antarctica History and growth of Antarctic tourism Sustainable tourism management in Antarctica and the role of IAATO. The lesson attempts to answer these questions: \ Before we get into the details, please look at these questions, and we can answer them while watching the video. Where is Antarctica How has tourism grown in Antarctica? What are factors have influenced the development of tourism in Antarctica? What are the impacts of tourism activities on Antarctica? In what way can Antarctica tourism be managed and environmental impacts be minimized? There are more lessons in this series; learners could access these lessons individually depending on specific needs and progress or altogether to gain a fuller picture of the topics and issues relating to sustainable tourism development worldwide. All lessons will be based on the case-study approach, offer customized solutions and discussions to a tourist destination’s sustainable tourism development and highlight one issue related to management needs. This course is suitable for candidates in Grade 5, 6 (A level and further education), university-level students, or those who wish to pursue a career in the travel and tourism industry. Whether it is beginners or professional managers, this course is designed to build on your interest and passion for sustainability and provide essential information to explore the topic further. All lesson materials are developed using real case studies, various exercises, activities, and assessments, including supporting worksheets and reading materials for lessons. The PowerPoint presentations are fully animated with scripts and ready to deliver. They contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 40 minutes to 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate.
Organisation Management Full Course Part I - Lesson 1-5
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Organisation Management Full Course Part I - Lesson 1-5

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The Managing Organizational Excellence course is designed to equip learners with the essential skills and knowledge necessary for effectively managing modern organizations and to apply them in real-life situations. This course is suitable for learners ranging from beginners to professionals, with age ranges varying from 15 to 45 and beyond. Participants will explore key principles and practices in organizational management, gain hands-on experience through practical exercises, and develop a comprehensive understanding of the strategies needed to drive organizational success. This course is suitable for business students, teachers, managers, employees, and aspiring leaders across various industries. This full course resource covers a comprehensive range of topics in managing organizations, with a mix of lectures, practical exercises, case studies, worksheet, quizzes, tests, group projects to assessments. Teachers and students could adjust the course duration and content as needed based on the specific needs of your target audience and the depth of knowledge you want to impart. Course Objectives: Understand the fundamental concepts of organizational management. Develop effective leadership and communication skills. Learn strategies for optimizing team performance and productivity. Explore change management techniques and their impact on organizational success. Gain insights into strategic planning and decision-making processes. Enhance conflict resolution and negotiation skills. Foster a culture of innovation and adaptability within the organization. Grasp and reflect on some of the key global and contemporary issues in organizational management Thematic lesson plan: Part I. Introduction to Organizational Management and Course Overview Management and Role of Managers Organizations and Types Organizational Structure History and Modern Organizational Theories Part II. 6. Leadership Styles and Theories 7. Team Dynamics and Performance 8. Effective Communication in Management 9. Understanding Change Management 10. Managing Human Resources Part III. 11. Motivation and Employee Engagement 12. Decision Making in Management 13. Strategic Planning and Implementation 14. Innovation and Technology in Organizations 15. Culture and Cultural Diversity in the Workplace Part IV. 16. Legal and Ethical Aspects of Management 17. Quality Management and Process Improvement 18. Customer Relationship Management (CRM) 19. Supply Chain Management and Logistics 20. Marketing and Sales Strategies Part V. 21. Financial Management and Budgeting 22. Managing Nonprofit Organizations 23. Global and Contemporary Organizational Issues 24. Organizational Sustainability and Corporate Social Responsibility
Organisation Management Full Course Part I Lesson 1-10 with Exams : Managing Organisational Setting
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Organisation Management Full Course Part I Lesson 1-10 with Exams : Managing Organisational Setting

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The Managing Organizational Excellence course is designed to equip learners with the essential skills and knowledge necessary for effectively managing modern organizations and to apply them in real-life situations. This course is suitable for learners ranging from beginners to professionals, with age ranges varying from 15 to 45 and beyond. Participants will explore key principles and practices in organizational management, gain hands-on experience through practical exercises, and develop a comprehensive understanding of the strategies needed to drive organizational success. This course is suitable for business students, teachers, managers, employees, and aspiring leaders across various industries. This full course resource covers a comprehensive range of topics in managing organizations, with a mix of lectures, practical exercises, case studies, worksheet, quizzes, tests, group projects to assessments. Teachers and students could adjust the course duration and content as needed based on the specific needs of your target audience and the depth of knowledge you want to impart. Course Objectives: Understand the fundamental concepts of organizational management. Develop effective leadership and communication skills. Learn strategies for optimizing team performance and productivity. Explore change management techniques and their impact on organizational success. Gain insights into strategic planning and decision-making processes. Enhance conflict resolution and negotiation skills. Foster a culture of innovation and adaptability within the organization. Evaluate and reflect on some of the key global and contemporary issues in organizational management There are three thematic sections in this module: Part I. Introduction to Organization and Management and Managing Organisational Setting 1.Introduction to Organizational Management: Concepts and Definitions 2. Understanding Management and Managers’ Roles and Functions 3. Organizations Froms, Models, and Types of Businesses 4. Organizational Structure and Characteristics 5. Improving Organisational Structure 6. Managing Organisational Design 7. Managing Organisational Culture & Diversity 8. Managing Organisational Change 9. Organisational Behaviour 10. History of Management Science Part II. Managing Organisation People 11. Essentials of Human Resources Management 12. Leadership Styles and Theories 13. Team Dynamics and Performance 14. Effective Communication in Management 15. Motivation and Satisfaction 16. Employee Engagement 17. Power, Politics and Conflict 18. Decision Making in Management 19. Learning in Organisation 20. Comparative Study of HRM and IHRM Part IV. Managing Business Ethics and Responsibilities 21. Legal and Ethical Aspects of Management 22. Managing Nonprofit Organizations 23. Corporate Social Responsibility 24. Organizational Sustainability and Circular Economy 25. Stakeholder Engagement 26. Ethical AI and Technology Management Part V. Managing Organisational Environment 27. Customer Relationship Management (CRM) 28. Supply Chain Management and Logistics 29. Marketing and Sales Strategies 30. Quality and Process 31. Supply Chain Management 32. Managing environment 33. Financial Management and Budgeting 34. Strategic Planning and Implementation 35. Crisis Management and Planning 36. Innovation and Technology in Organizations 37. Globalization and Contemporary Organizational Issues There are also Three suggested exams that can be used to conclude the module study.
Selling the Travel and Tourism Products (Learning Outcome 2)
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Selling the Travel and Tourism Products (Learning Outcome 2)

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This course, “Selling the Travel and Tourism Products and Services” is designed to introduce to the learners an understanding of the nature and characteristics of the travel and tourism products and services and equip them with the knowledge and skills required to sell effectively in a retail travel environment. This course is suitable for candidates in Grade 5, 6 (A level and further education), to university-level students; or those who wish to pursue a career in the travel and tourism industry. All course materials are developed using real case studies, a variety of exercises, activities, and assessments, including supporting worksheets, reading materials for lessons. The PowerPoint presentations are fully animated with scripts and ready to deliver. They contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 40 minutes to 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. There are also three assessments suggested at the end of the unit aiming at the three learning outcomes. For all the activities, exercises, and assignments, there are teacher answers provided. Learning Outcomes On finishing this course, learners are expected to achieve these three learning outcomes: Learning Outcome 1: Know the basic element of tourism and travel; the key difference between selling service and goods; the concept of tangibility and intangibility; and the concept and the nature of service marketing; Learning Outcome 2: Know the basic selling process and strategies in retail travel environment; know the meaning and tactics of upselling and cross-selling, trading up and down, revenue enhancement; and develop skills to conduct a retail sale in a face-to-face situation; Learning Outcome 3: Have working knowledge about retail travel agency visual merchandising practice. These could include window displays, interior displays, retail space allocation, travel brochure racking, Point-of-Sale displays. Lesson Sequence: Learning Outcome 1 Lesson 1 Introduction (13 slides) Lesson 2 Concept and characteristics of tourism products and services (41 slides) Lesson 3 Selling dreams and expectations (32 slides) Lesson 4 Marketing mix (30 slides) Lesson 5 Value, value proposition, and value-added (44 slides) Learning Outcome 2 Lesson 6 Trading up and down, upselling and cross-selling (28 slides) Lesson 7 Revenue, and revenue enhancement (18 slides) Lesson 8 Personal selling in retail travel and tourism (40 slides) Learning Outcome 3 Lesson 9 Basic visual merchandising in retail travel (52 slides) This lesson contains the full unit of Learning Outcome 2 of the course. Learning Outcome 1 and 3 are delivered in separate lessons. We wish you all the best for the study; and should you have any further questions, please get in touch via email.
Selling the Travel and Tourism Products (Learning Outcome 3)
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Selling the Travel and Tourism Products (Learning Outcome 3)

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This course, “Selling the Travel and Tourism Products and Services” is designed to introduce to the learners an understanding of the nature and characteristics of the travel and tourism products and services and equip them with the knowledge and skills required to sell effectively in a retail travel environment. This course is suitable for candidates in Grade 5, 6 (A level and further education), to university-level students; or those who wish to pursue a career in the travel and tourism industry. All course materials are developed using real case studies, a variety of exercises, activities, and assessments, including supporting worksheets, reading materials for lessons. The PowerPoint presentations are fully animated with scripts and ready to deliver. They contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 40 minutes to 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. There are also three assessments suggested at the end of the unit aiming at the three learning outcomes. For all the activities, exercises, and assignments, there are teacher answers provided. Learning Outcomes On finishing this course, learners are expected to achieve these three learning outcomes: Learning Outcome 1: Know the basic element of tourism and travel; the key difference between selling service and goods; the concept of tangibility and intangibility; and the concept and the nature of service marketing; Learning Outcome 2: Know the basic selling process and strategies in retail travel environment; know the meaning and tactics of upselling and cross-selling, trading up and down, revenue enhancement; and develop skills to conduct a retail sale in a face-to-face situation; Learning Outcome 3: Have working knowledge about retail travel agency visual merchandising practice. These could include window displays, interior displays, retail space allocation, travel brochure racking, Point-of-Sale displays. Lesson Sequence: Learning Outcome 1 Lesson 1 Introduction (13 slides) Lesson 2 Concept and characteristics of tourism products and services (41 slides) Lesson 3 Selling dreams and expectations (32 slides) Lesson 4 Marketing mix (30 slides) Lesson 5 Value, value proposition, and value-added (44 slides) Learning Outcome 2 Lesson 6 Trading up and down, upselling and cross-selling (28 slides) Lesson 7 Revenue, and revenue enhancement (18 slides) Lesson 8 Personal selling in retail travel and tourism (40 slides) Learning Outcome 3 Lesson 9 Basic visual merchandising in retail travel (52 slides) This lesson contains the full unit of Learning Outcome 3 of the course. Learning Outcome 1 and 2 are delivered in separate lessons. We wish you all the best for the study; and should you have any further questions, please get in touch via email.
Selling the Travel and Tourism Products (Learning Outcome 1)
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Selling the Travel and Tourism Products (Learning Outcome 1)

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This course, “Selling the Travel and Tourism Products and Services” is designed to introduce to the learners an understanding of the nature and characteristics of the travel and tourism products and services and equip them with the knowledge and skills required to sell effectively in a retail travel environment. This course is suitable for candidates in Grade 5, 6 (A level and further education), to university-level students; or those who wish to pursue a career in the travel and tourism industry. All course materials are developed using real case studies, a variety of exercises, activities, and assessments, including supporting worksheets, reading materials for lessons. The PowerPoint presentations are fully animated with scripts and ready to deliver. They contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 40 minutes to 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. There are also three assessments suggested at the end of the unit aiming at the three learning outcomes. For all the activities, exercises, and assignments, there are teacher answers provided. Learning Outcomes On finishing this course, learners are expected to achieve these three learning outcomes: Learning Outcome 1: Know the basic element of tourism and travel; the key difference between selling service and goods; the concept of tangibility and intangibility; and the concept and the nature of service marketing; Learning Outcome 2: Know the basic selling process and strategies in retail travel environment; know the meaning and tactics of upselling and cross-selling, trading up and down, revenue enhancement; and develop skills to conduct a retail sale in a face-to-face situation; Learning Outcome 3: Have working knowledge about retail travel agency visual merchandising practice. These could include window displays, interior displays, retail space allocation, travel brochure racking, Point-of-Sale displays. Lesson Sequence: Learning Outcome 1 Lesson 1 Introduction (13 slides) Lesson 2 Concept and characteristics of tourism products and services (41 slides) Lesson 3 Selling dreams and expectations (32 slides) Lesson 4 Marketing mix (30 slides) Lesson 5 Value, value proposition, and value-added (44 slides) Learning Outcome 2 Lesson 6 Trading up and down, upselling and cross-selling (28 slides) Lesson 7 Revenue, and revenue enhancement (18 slides) Lesson 8 Personal selling in retail travel and tourism (40 slides) Learning Outcome 3 Lesson 9 Basic visual merchandising in retail travel (52 slides) This lesson contains the full unit of Learning Outcome 1 of the course. Learning Outcome 2 and 3 are delivered in separate lessons. We wish you all the best for the study; and should you have any further questions, please get in touch via email.
Organisation Management - Lesson 7 Organisational Culture
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Organisation Management - Lesson 7 Organisational Culture

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. The lesson is aimed at introducing what organizational culture is, its components, and its significant impact on an organization’s performance. The objectives include enabling students to identify different elements of organizational culture, comprehend how culture affects employee behavior and organizational outcomes, and understand strategies for shaping and modifying organizational culture for improved performance and employee satisfaction. The content of this lesson includes: Detail the nature, types, scopes, features, and elements of culture and organizational culture Evaluate the characteristics and importance of organizational culture Identify the principle and key dimensions of Hofstede’s culture theory Identify the elements of high, low and toxic culture in an organisation Identify problems associated with cultural change Measurement of culture How culture can be a competitive advantage? Review relationships between organisation culture and control. Materials include: A complete PowerPoint presentation covering key concepts and topics Case studies for in-depth class analysis. Readings on cultural theory and examples of cultural influence. Interactive resources showcasing diverse organisational cultural expressions, features and characteristics. Worksheets for activities focusing on culture, organisational culture, national culture and cultural change. Homework: Reflective questions on the role of organisational culture and its impacts.
Organisation Management - Lesson 9 Organisational Theory & History of Evolution
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Organisation Management - Lesson 9 Organisational Theory & History of Evolution

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. This lesson aims to build upon the understanding from previous lessons, and develop an understanding about the history, concept, types, importance, implications of organisational theory. The learning outcomes are: Understand the origin and development of organizational theory Define what organizational theory is? Key Theoretical Frameworks: Examine and describe significant organizational theories, including classical, neoclassical, and Weber’s theory. Explore contemporary organizational theories and their relevance in today’s business context. Analyze and contrast different organizational theories, highlighting their unique attributes and applications. Critical Examination of the theories Practical Implications There are more lessons in this series; learners could access these lessons individually depending on specific needs and progress or to gain a fuller picture of the topics and issues relating to sustainable tourism development worldwide. Materials include: A complete PowerPoint presentation covering key concepts and topics Case studies for in-depth class analysis. Readings on change management theories and examples Interactive resources showcasing diverse types of organisational change Homework: Reflective questions on the role of organisational change, strategies and approaches These materials contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. This course is suitable for candidates in Grade 5, 6 (A level and further education), university-level students, or those who wish to pursue a career in management or are interested in the issues. Whether it is beginners or professional managers, this course is designed to build on your interest and passion for management and provide essential information to explore the topic further. We wish you all the best for the study, and should you have any further questions, please get in touch via email.
Organisation Management - Lesson 10 The Role of Teams & Groups in Organisational Effectiveness
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Organisation Management - Lesson 10 The Role of Teams & Groups in Organisational Effectiveness

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. This lesson aims to build upon the understanding from previous lessons, and develop an understanding about the concept, types, importance, implications of teams and groups in organisational success. The learning outcomes are: Evaluate the Rise of Team-Based Structures Analyze Group Dynamics Distinguish Between Groups and Teams Differentiate Groups and Teams Types: Explore Team Development Theories: Define Team Effectiveness Assess Contributions to Organizational Effectiveness Understand and interpret Belbin’s Team’s Role theory and its application There are more lessons in this series; learners could access these lessons individually depending on specific needs and progress or to gain a fuller picture of the topics and issues relating to the topics. Materials include: A complete PowerPoint presentation covering key concepts and topics Case studies for in-depth class analysis. Readings on change management theories and examples Interactive resources showcasing diverse types of organisational teams and groups Homework: Reflective questions on the role of teams, groups on organisational effectiveness These materials contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. This course is suitable for candidates in Grade 5, 6 (A level and further education), university-level students, or those who wish to pursue a career in management or are interested in the issues. Whether it is beginners or professional managers, this course is designed to build on your interest and passion for management and provide essential information to explore the topic further. We wish you all the best for the study, and should you have any further questions, please get in touch via email.
Organisation Management - Lesson 6 Organisational Design
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Organisation Management - Lesson 6 Organisational Design

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. This lesson builds on the concepts from Lesson Five, offering a more focused exploration of organizational design’s impact on business performance and practical methods for enhancing effectiveness. The content of this lesion includes: Understand the concept of organisation optimization Understand the concept of organisational design Define organizations in terms of structural contingency theory Identify size, technology and environment as the key contingencies to organisation structure Analyse the relationship between Organizational design and business performance Evaluate organizational design methods: Assess the role of organizational culture in design: Perform an organizational diagnosis and propose improvements to the structure Materials: An advanced PowerPoint presentation with detailed notes on the above topics. Case studies for in-depth class analysis. Worksheets for activities focusing on delayering and empowerment, job role balancing, and communication mapping. Readings on change management and structural adaptation in response to market changes. Homework: Assignment to develop a proposal for improving the organizational design of a given company, incorporating elements such as cultural change, responsibility centers, and performance measurements. This lesson is aimed at enhancing learners’ abilities to not just understand but also apply principles of organizational design in ways that measurably improve business performance. By the end of this lesson, learners will be equipped with advanced tools and methodologies to assess and implement effective organizational design strategies.
Organisation Management - Lesson 8 Organisational Change
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Organisation Management - Lesson 8 Organisational Change

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. This lesson aims to build upon the understanding from previoius lessons, and develop an understanding about the concept, types, importance, implications of organisational change. It also explore the possible methods and strategies that can manage change resistance and implement changes effectively. The learning outcomes are: Understand the concept and importance of organisational change Examine why do organisations change Identify types of organisational change and their impacts Identify the drivers and forces for change Compare changes vs transformation vs translation Understand what change resistances are and their imapcts Understand change management approaches that can manage and mitigate change resistance Approaches and strategies to effectively manage and implement organisational change Materials include: A complete PowerPoint presentation covering key concepts and topics Case studies for in-depth class analysis. Readings on change management theories and examples Interactive resources showcasing diverse types of organisational change Homework: Reflective questions on the role of organisational change, strategies and approaches
Organisation Management - Lesson 1 Introduction & Some Definitions
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Organisation Management - Lesson 1 Introduction & Some Definitions

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. This is lesson one of this course. It includes some Team Activities to kick start this course and give the learners some initial understanding through real-world exercise about the two concepts "Management " and “Organization” that will be studied in this course. This lesson sets the foundation for the course, providing students with an understanding of the basics of organizational management. The subsequent lessons will delve deeper into each of these areas, expanding on the concepts introduced here. This lesson also introduces the learning outcomes, learning content, course outline, learning approaches, key textbooks, and assessment methods. The materials contain: 1x a complete lesson PPT, 1 x an interactive team exercise 3 x class exercises and a reading recommendations. This course is designed to be interactive and engaging, encouraging learners to actively participate and apply their learning to real-world situations. We are excited to embark on this journey with you, exploring the fascinating world of organization management.
Selling The Travel and Tourism Products Marketing and Personal Sell Whole Course
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Selling The Travel and Tourism Products Marketing and Personal Sell Whole Course

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This comprehensive course is designed to equip individuals with the essential knowledge and skills needed to excel in the competitive world of selling travel and tourism products. It delves deep into the strategies, techniques, and best practices for marketing and personal selling within the travel and tourism industry. Key Topics Covered: Understanding the Travel and Tourism Industry: Explore the dynamic landscape of the travel and tourism sector, including its various segments, trends, and market dynamics. Gain insights into the diverse range of products and services offered in this industry. Marketing Fundamentals: Learn the foundational principles of marketing as they apply to the travel and tourism sector. Discover how to identify target markets, conduct market research, and develop effective marketing strategies. Product Development and Packaging: Explore the art of creating and packaging travel products that appeal to different customer segments. Learn how to design attractive travel packages and itineraries. Personal Selling Techniques: Master the art of personal selling in the travel industry. Develop effective communication, persuasion, and negotiation skills to engage potential customers and close sales. Customer Relationship Management: Understand the importance of building and maintaining strong customer relationships in the travel and tourism sector. Learn how to provide excellent customer service and foster loyalty. Sales Strategies and Tactics: Explore various sales strategies, including consultative selling, relationship selling, and solution selling. Discover how to tailor your approach to different customer needs and preferences. Case Studies and Practical Application: Apply your knowledge through real-world case studies and practical exercises. Analyze successful marketing and sales campaigns within the industry.
Confucianism & SoTL (Scholarship, Teaching and Learning)
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Confucianism & SoTL (Scholarship, Teaching and Learning)

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Confucius, China’s most famous teacher, educator, philosopher, and political theorist, stands as the epitome of the Chinese sage, whose profound ideas continue to shape the civilizations of China and other East Asian countries. In this presentation, I delve into the educational ideology of Confucius to explore key issues and questions in modern educational philosophy and practice, encompassing Scholarship, Teaching, and Learning (SoTL). The presentation illuminates how Modern SoTL aligns with several principles of Confucianism. However, it also sheds light on what modern educational SoTL is lacking; i.e. Confucius’ emphasis on enacting and transmitting Junzi Ren (Enlightened Self-Cultivating scholars with benevolence and love), which is the cornerstone of Confucius education.
Organisation Management - Lesson 3 Organisation and Business Types
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Organisation Management - Lesson 3 Organisation and Business Types

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. This Lesson Three aims to deepen the understanding of organizational concepts and types. It will explore the various types of organizations, business types, their characteristics, and how different organizational concepts influence management practices. This is lesson 3 of this course. It contains these main topics: Introduce organisations, what an organization is and how the concept of an organization has changed What the purpose of organisation in society and their role in business world Types of organisations Types of businesses and the purpose of the different types of businesses Distinguish between public and private sectors Understand organisational environment and elements Lesson Three contains interactive and practical approach designed to help learners apply theoretical knowledge to real-world scenarios. The materials contain: A comprehensive PowerPoint presentation covering all key topics. Interactive team and class exercises designed to reinforce learning. Recommended readings to deepen understanding of the subject matter. Assigned homework of textbook reading and independent study The lesson provides crucial insights into the nature of organizations and the various concepts that define them. Understanding these foundational aspects is essential for effective organizational management and prepares students for more advanced topics in the course.
Organisation Management - Lesson 2 Management and Managers
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Organisation Management - Lesson 2 Management and Managers

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Welcome to Organization Management, a comprehensive course designed to equip learners with the skills and knowledge to effectively manage and lead organizations in today’s dynamic business environment. This course will explore key concepts, theories, and practical approaches to managing both people and processes in various organizational contexts. Building upon the foundational concepts introduced in Lesson One, Lesson Two delves deeper into the concept of management and the roles, responsibilities, and skills of managers within the organizational context. This lesson aims to provide a comprehensive understanding of what management entails and the crucial role managers play in achieving organizational objectives. This is lesson 2 of this course. It contains these main topics: Define management Describe the basic functions and process of management Understand the role of managers Distinguish between management efficiency and effectiveness Explain who are managers and how the role of a manager has changed Identify the levels and types of managers in organisations Describe the essential skills managers need for effective management This lesson sets the foundation for the course, providing students with an understanding of the basics of organizational management. The subsequent lessons will delve deeper into each of these areas, expanding on the concepts introduced here. This lesson also introduces the learning outcomes, learning content, course outline, learning approaches, key textbooks, and assessment methods. The materials contain: A comprehensive PowerPoint presentation covering all key topics. Interactive team and class exercises designed to reinforce learning. Recommended readings to deepen understanding of the subject matter. Assigned homework of textbook reading and independent study This lesson aims to provide a clear and practical understanding of what it means by management and to be a manager in today’s business world. The skills and knowledge gained in this lesson are crucial for understanding the subsequent modules, which will build upon these foundations.
Glacier Tourism & Climate Change - Glacier Movements (English & Chinese 冰川旅游之冰川运动)
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Glacier Tourism & Climate Change - Glacier Movements (English & Chinese 冰川旅游之冰川运动)

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Glacier tourism is based on the modern glacier and glacier relics as major attractions for sightseeing, fitness, scientific research, and popular science and science education. This complete lesson is a captivating and educational series that takes viewers on a journey into the mesmerizing world of glacier tourism. It revolves around modern glaciers and glacier relics as the main attractions, offering a holistic experience encompassing contemporary research, popular glacier tourism destinations, tourism demand and supply analysis, and the implications of glaciers tourism with environmental protection. Lesson 2 builds upon the previous lesson, Concepts of Glacier Tourism, explores the features and meaning of Glacier Movement with a focus on the highlighted topics and the inclusion of real videos, many of which come from Glacier Prince, Wang Xiangjun, showcasing real footage from him and presenting the dynamic nature of glaciers through his lens. Besides, lecture slides, and videos, this lesson also engages the audience with interactive quizzes and activities related to glacier movement. Topics Covered: Define and Introduction to Glacier Movement Brief explanation of glaciers and their significance. Factors Influencing Glacier Movement Explore the various factors that impact how glaciers move. Discuss the different types of glacier movement, including internal deformation and basal sliding. Real-World Footage from Glacier Prince, Wang Xiangjun Understanding Glacier Movement for Climate Research Explain how analyzing glacier behavior can provide insights into past climates. Join us on this frozen journey and explore the world of glacier tourism as you’ve never seen it before, with content available in both English and Chinese (中文版本).
Sustainable Tourism Development - Theories,  Best Practices, Case Studies and Lessons Learnt
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Sustainable Tourism Development - Theories, Best Practices, Case Studies and Lessons Learnt

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Embark on a captivating journey into the realm of Sustainable Tourism Theories and Practices with our immersive course, enhanced by real-world Case Studies. Delve deep into the core principles, strategies, and impactful practices that underpin sustainable tourism, provoking thought and sparking discussions. Highlights: Explore numerous exemplary cases of tourism development worldwide, including Antarctica, Benidorm, Spain, and Cancun, Mexico, to gain a comprehensive understanding of key theories and concepts in tourism development. Examine the critical issues that need to be considered and addressed in the pursuit of sustainable tourism. Content: There are more lessons in this series; learners could access these lessons individually depending on specific needs and progress or to gain a fuller picture of the topics and issues relating to sustainable tourism development worldwide. All lessons will be based on the case-study approach, offer customized solutions and discussions to a tourist destination’s sustainable tourism development and highlight one issue related to management needs. This course is suitable for candidates in Grade 5, 6 (A level and further education), university-level students, or those who wish to pursue a career in the travel and tourism industry. Whether it is beginners or professional managers, this course is designed to build on your interest and passion for sustainability and provide essential information to explore the topic further. All lesson materials include reading materials, various exercises, activities, and assessments. The PowerPoint presentations are fully animated with scripts and ready to deliver. They contain a mixture of topic information, examples, and activities/exercises for each topic in the specification for the learning outcomes. All lessons are suitable for about 40 minutes to 1 hour of teaching time in which class exercises and homework are integrated into lessons where appropriate. We wish you all the best for the study, and should you have any further questions, please get in touch via email.