7P's : Promotion Lesson and worksheets

Lesson power point for teaching AS Business Studies, the promotional element of 7P's.

Power point covers:
- Aims of promotions
- Uses of promotion
- Methods of promotion
- Advantages and disadvantages of different promotion methods
- Influences on promotional activities.
- Measuring promotion

There are also worksheets provided for revision or completion during the course of the lesson. If used as a revision activity there are suggested links in the notes section of the power point on each slide which students can use to aid revision further.

If using as full lesson, I also use the Tutor2U business influence cards with the students to discuss a range of scenarios and their impact on decision making for promotion.