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Logo and Website Design Project

This five-week project takes students through;
• Logo Psychology
• The process of sketching ideas then translating into a digital format
• Art Deco art movement (or art movement of your choice)
• Website Research
• Target Market research (optional, this element I remove some years and keep in others, depending on how the students are progressing)
• Digital presentation sheets of their work
• And evaluation writing
My students compete this project at the end of their first term in year 12 and so they already have foundational Photoshop skills.

Resources you will receive are;
For week one
• Logo and website brief
• Examples of past projects (x6, three with extension task outcomes)
• Brand values starter activity
• Logo design in Illustrator or Photoshop process sheet – taking ideas from sketches to final design
*
For week two*
• How to research an art movement guide

For week three
• Critically analysing a website starter activity
• Understanding your Target Market ™ and creating a Profile guide
• Website template page (jpeg, TES doesn’t support PSP files, please email me should you want the PSP files WeTransfered over, dayh@hlcolleg.ac.uk)

For week four
• NA

For week five
• Evaluation guide

Additional resources*
Logo analysis worksheet (I no longer use this sheet but you may find it useful and choose to add to the project so I’ve included it.)

This can be taught after my Bauhaus project (also available via my shop).

If you have any questions or concerns please get in touch. I’m happy to help.

If you download please review. Thank you.

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