Here are a series of Lessons for the BTEC Tech Award in Enterprise Component 3 Learning Aim A.
They include lessons for the following;
- Advertising
- Direct Marketing
- Promotional Mix
- Sales Promotion
- Types of Market
- Public Relations
- Market Segementation
- Promotion
- Factors influencing Promotion
These can be used alongside the BTEC Tech Award Book for the course and can be tweaked to suit your needs - Most Lessons will have a number of challenges built into them but I am offering these with the intent of saving you planning time, so you may want to edit them as you see fit!
They include all the key theory from the learning aim however and are very much ready to use!
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I am sorry to say that while this is a useful resource, it is no way worth the £8.00 that I paid for it. Having recently started teaching BTEC (and being completely new to it and the delivery method) I was desperate for something to flesh out the text. The powerpoints included only cover promotion and do not provide anything new - even the activity is derived from the BTEC textbook. Mind you, its very colourful. <br /> This resource is probably worth £2.50 and would be reasonable value at this price. I don't mean to offend the author but I do feel ripped off.
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£2.00