pptx, 1.53 MB
pptx, 1.53 MB

A newly updated online and/or classroom-ready presentation covering Marketing Planning from Unit 3 of the Cambridge International Examinations Business Syllabus. Connects seamlessly with the core approved textbooks and addresses all learning objectives.

This presentation highlights key concepts of the syllabus from the CIE A2 Level Business Unit 3 including:

• analyse the content of a marketing plan
• assess the usefulness of marketing planning
• link the marketing plan to a coordinated marketing mix
• evaluate the importance of new product development and research and development
• assess the usefulness of sales forecasting and analyse
sales data by the moving-average method.

This presentation can be delivered as a lecture online or in a classroom and can be supplemented with a teacher’s own creative exercises and activities. A time-saving key resource for new and experienced teachers alike.



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3 months ago

very helpful to find this

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