EDUQAS AS COMP 2: SEC C, ONLINE MEDIA 'ZOELLA' REPRESENTATION AND CONTEXTS IN VLOGS/WEBSITES

Lesson 5-8: This QUAD lesson continues a series of lessons looking at vlogs/blogs and ‘Zoella’’. It covers:

-The top 5 influencers on social media
-The top 5 social networking platforms for influencers
-This lesson focuses on all of the bullet points mentioned by the Examiner and has a slide on each.
-Self representation
-Representations of social identity in blogs and vlogs (e.g. gender, sexuality, age, ethnicity, nationality, social class etc.)
-Processes of Selection and Combination
-Gatekeeping
-Hall’s theory of representation (e.g. the idea that representations are constructed through media language/a system of signs)
-The way in which representations are encoded by media producers/creators (Stuart Hall).
-Gauntlett’s theory of identity (e.g. the idea that online media products such as blogs and vlogs provide tools or resources that can be used for identity construction)
-Self-representation in blogs and vlogs
-Semiotic theory (e.g. the idea that representations are constructed through a process of signification).
-The construction of an online persona or identity
-The construction of star image
How could we apply this theory to Zoella’s brand identity/ representation?

IMPORTANT: This resource include audio/visual links, printable power point slides and a three part H/W. THIS LESSON ALSO REQUIRES THE EDUQAS AS , YEAR 1 COURSE GUIDE FOR 1 CLASS TASK AND ONE H/W TASK.

NOTE: I am following EDUQAS Teaching Model 1 in my teaching/ SOW and my school is only providing Media Studies at a AS/A2 Two- Year Course. If you liked this resource and found it useful, it would be greatly appreciated if you could feedback or rate my resource as I am constantly trying to adapt and refine my resources to improve the learning of my students. Many thanks.