pptx, 485.95 KB
pptx, 485.95 KB
png, 246.63 KB
png, 246.63 KB
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png, 211.55 KB
png, 243.87 KB
png, 243.87 KB
TITLE

BTEC Level 1 Business Unit B7: Branding a Product | 28-Slide Editable PowerPoint Lesson

DESCRIPTION

Teach BTEC Level 1 Business Unit B7: Branding a Product with this comprehensive 28-slide editable PowerPoint lesson, designed to support learners through the process of creating, presenting and reviewing a product brand.

The resource covers both learning areas, A: Create a Brand and B: Present, with clear explanations, visual examples, structured tasks and assessment guidance.

Learners explore why businesses use branding, how brands appeal to different target markets, and how design choices communicate a product’s identity. Activities encourage creative thinking, business awareness and confident presentation skills.

KEY TOPICS
  • Branding, logos and straplines
  • Brand identity, uniqueness and brand promises
  • Famous logos and hidden design meanings
  • Target markets, customer needs and preferences
  • Price, quality and brand positioning
  • Colour psychology and cultural differences
  • Fonts, shapes and logo types
  • Strapline techniques and brand standards
  • Brand research and logo development
  • Presentation planning and speaker notes
  • Communication skills and peer feedback
  • Assignment planning and assessment criteria
WHAT’S INCLUDED
  • 28-slide editable PowerPoint
  • 3 supporting PNG files
  • Starter activity and learning overview
  • Branding examples and design tasks
  • Logo detectives activity
  • Target-market and price-quality activities
  • Structured brand-development guidance
  • Seven-slide presentation plan
  • Presentation tips and sentence starters
  • WWW/EBI peer-feedback guidance
  • Assignment planning and Distinction checklist
IDEAL FOR

BTEC Level 1 Business lessons, vocational business education, branding projects, classroom teaching, independent study, mixed-ability groups and structured assessment preparation.

SEO KEYWORDS / TAGS

BTEC Level 1 Business, Unit B7, Branding a Product, BTEC Business, branding lesson, brand identity, logo design, strapline, target market, marketing, business presentation, editable PowerPoint, vocational business, assignment support, business teaching resources, Coffee Owed

COPYRIGHT & INDEPENDENCE

© 2026 Coffee Owed. All rights reserved. Original content and design are protected by copyright. Licensed educational use is subject to the applicable Tes licence. No unauthorised resale, redistribution or public uploading.

Pearson and BTEC are trademarks of their respective owners. This resource is independently produced and is not affiliated with or endorsed by Pearson.

Get this resource as part of a bundle and save up to 23%

A bundle is a package of resources grouped together to teach a particular topic, or a series of lessons, in one place.

Bundle

Pearson BTEC Level 1 Business Unit B7 Branding a Product | 19-Page Workbook + 28-Slide PowerPoint Bundle

## TITLE Pearson BTEC Level 1 Business Unit B7 Branding a Product | 19-Page Workbook + 28-Slide PowerPoint Bundle ## DESCRIPTION A complete **two-resource teaching and assignment preparation bundle** for **Pearson BTEC Level 1 Business, Unit B7: Branding a Product**. Combining a **19-page editable Word student workbook** with a **28-slide editable PowerPoint**, this bundle helps learners research, design, develop and present a product brand. Covering **Learning Aim A: Create a Brand** and **Learning Aim B: Present**, it provides structured activities and accessible guidance for vocational Business teaching. Ideal for classroom lessons, independent study, mixed-ability groups and assignment preparation. ### KEY TOPICS **A – Creating a Brand** - Purposes and benefits of branding - Brand identity and brand promises - Logos, symbols and straplines - Target markets and customer preferences - Price, quality and brand positioning - Colour psychology and cultural differences - Fonts, shapes and visual identity - Brand research and logo development - Developing a consistent product brand **B – Presenting a Brand** - Planning a brand presentation - Explaining and justifying design decisions - Effective communication and visual aids - Presentation structure and speaker notes - Giving and receiving constructive feedback - Reviewing brand effectiveness - Preparing assessment evidence ### WHAT'S INCLUDED **Resource 1 – 19-Page Editable Workbook** - Student-friendly branding activities - Guided written responses - Research and application tasks - Editable Word format - Structured support for independent learning **Resource 2 – 28-Slide PowerPoint** - Editable teaching presentation - Three supporting PNG images - Logo detectives activity - Target-market and brand-positioning tasks - Seven-slide presentation plan - Sentence starters and presentation tips - WWW/EBI peer-feedback guidance - Assignment planning and Distinction checklist **Ideal for:** BTEC Level 1 Business teachers, vocational education, branding projects, classroom teaching, intervention and SEND-supported learning. ### SEO KEYWORDS / TAGS Pearson BTEC Level 1 Business, Unit B7 Branding a Product, BTEC Business workbook, branding PowerPoint, brand identity, logo design, straplines, target market, brand positioning, product branding, brand presentation, editable Word workbook, vocational Business, assignment support, Coffee Owed ### COPYRIGHT & INDEPENDENCE © 2026 Coffee Owed. All rights reserved. Original activities, explanations, graphics and designs are copyright protected. Educational use is subject to the applicable Tes licence. No unauthorised resale, redistribution or public uploading. Pearson and BTEC are third-party trademarks. Independently produced; not affiliated with or endorsed by Pearson.

£12.99

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