Year 8 Media Studies: Advertisements

This complete scheme of learning is ideal for a Year 8 Media Studies, although it is also appropriate for English or Business lessons.

As part of the scheme, the students will study, and eventually create, the following component of an advertisement:

• Codes and conventions
• Feminist theories (including Butler’s Gender Performativity & Mulvey’s Male Gaze Theory)
• Audience appeal (including stereotypes)
• The use of colours, design, and language techniques

In addition to all lessons, the unit is accompanied by a personal student booklet which follows the PowerPoint slides, as well as a final assessment booklet, ready for submission.