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Unit 2 Developing a Marketing Campaign Lesson 1 - Principles and Purposes of Marketing
Unit 2 Developing a Marketing Campaign Lesson 1 - Principles and Purposes of Marketing
Marketing Exercise - Key Terms Activity
Marketing Exercise - Key Terms Activity
All key terms with definitions in a simple format.
a - Work sheet without answers
b - Work sheet with answers
Lean Production
Lean Production
Ratio Analysis / Financial State of a Business. All Ratio's & Limitations of Ratio's
Ratio Analysis
Relevant Ratio's with small explanation of each & Limitation of Ratio's
Gross Profit
New Profit
Return on Capital Employed
Solvency Ratio's:
Current Ratio
Acid Test
Efficiency Ratio's:
Debtors Payment Period
Creditors Payment Period
Rate of Stock Turnover
Average Stock Calculation
Limitations of Ratio Analysis
Business Studies - The Business Environment and Managing Change Unit 4 BUSS4. AS/A Level
Business Studies AS and A Level
The Business Environment and Managing Change. BUSS4
Economic Growth / Business Cycle / Higher Interest Rate. AS/ A Level.
Covers what you need to know for OCR Spec.
- Lesson Plan
- PowerPoint. Which includes:
Lesson Objectives
Starter - Traffic Light Task (Differentiation)
Activity
Plenary
Exam Question and Case Study
Countdown Game (Numeracy + Literacy)
- Work Sheet (Easy, Medium, Hard)
Skills Audit - Business Studies & Economics. AS/A2. OCR AQA
Skills Audit - Business Studies & Economics. AS/A2. OCR AQA
GCSE Business Studies Unit 1 AQA x 5 lessons
1.1 Starting a Business Enterprise
1.2 Setting Business Aims and Objectives
1.3 Business Planning
1.4 Choosing the Appropriate Legal Structure for the Business
1.5 Choosing the Location of the Business
5 x full lessons with worksheet and link to Kahoot quiz based on content of lessons
Unit 2 Developing a Marketing Campaign Lesson 9-10 Internal Influences
Unit 2 Developing a Marketing Campaign Lesson 9-10 Internal Influences
Cost of the campaign
Availability of finance
Expertise staff
Size and culture of business
Whole lesson in line with BTEC Scheme of Work
Team Building (2 hours - PowerPoint, Lesson Plan, Resources)
Team Building (2 hours - PowerPoint, Lesson Plan, Resources)
Mental Health and Wellbeing (3 hours - PowerPoint, Lesson Plan, Resources)
Well planned generic resources - no further planning required
Please visit our shop on TES for a link to all teaching resources
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Making Marketing Decisions - Segmentation - Targeting - Positioning PowerPoint
Making Marketing Decisions - Segmentation - Targeting - Positioning PowerPoint
Marketing Mix - Pricing Strategies / PED / Price Elasticity
Marketing Mix - Pricing Strategies / PED / Price Elasticity
Analysing Budgets (AS / A Level)
Analysing Budgets (AS / A Level)
Budgets
Setting Financial Objectives
Variance Analysis
Advantages / Disadvantages of Budgets
Unit 2 Developing a Marketing Campaign Lesson 11 External Influences
Unit 2 Developing a Marketing Campaign Lesson 11 External Influences
Full lesson with activity
Scanned Textbook Page
Marketing Mix - Promotion and Branding
Marketing Mix - Promotion and Branding
Unit 2 Developing a Marketing Campaign Lesson 5-6 Mass and Niche Markets
Unit 2 Developing a Marketing Campaign Lesson 5-6 Mass and Niche Markets
Learning Aim A
Price - Marketing Mix Multiple Choice Questions / Homework / Classwork
Price - Marketing Mix Multiple Choice Questions
Unit 2 Developing a Marketing Campaign Lesson 20 Product Life Cycle
Unit 2 Developing a Marketing Campaign Lesson 20 Product Life Cycle
BTEC Unit 2 + Unit 3 NEW SPECIFICATION - Glossary of terms for externally assessed units
Unit 2 Developing a Marketing Campaign
Unit 3 Finance
Glossary of terms for externally assessed units
Unit 2 Developing a Marketing Campaign - 21 Lessons with SOW (Learning Aim A + B)
Unit 2 Developing a Marketing Campaign
21 Lessons with SOW (Learning Aim A + B)
Full lessons with relevant content and activity according to Scheme of Work provided by BTEC.
This pack covers everything the students need to know for Learning Aim A and B for Unit 2 of the new BTEC specification.
At the end of each Learning Aim is a revision lesson listing topics and a link to a Kahoot quiz covering all content for each learning aim
The lessons are easy for anyone to pick up and use - no extra planning needed!
Unit 2 Developing a Marketing Campaign - MARKETING TERMINOLOGY Activity 1 and 2
Unit 2 Developing a Marketing Campaign - Marketing Terminology Activity 1 and 2
Marketing terminology for Activity 1 and 2 - essential for students to achieve higher marks
Please visit our shop on TES for a link to all teaching resources (including full set of lessons for Unit 2)
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