Promotion e-commerce - Marketing Mix 'ppt' - IGCSE Business Studies

Complete Lesson.
Topic: Promotion e-commerce - Marketing Mix ‘ppt’ , ** IGCSE Business Studies syllabus. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Test Yourself Questions’ ‘Class Activities.’ ‘with Answers.’
Lesson Objectives;
At the completion of the lesson, the students should be able to;
Describe Promotion:
• The aims of promotion.• Different forms of promotion and how they influence sales, e.g. advertising, sales promotion
• The importance of the marketing budget in making promotion decisions; need for cost effectiveness in spending the marketing budget on promotion.
‘Test Yourself Questions’ and ‘Class Activities’ with ‘Answers.’