“Writing for a Purpose: Advertisment” is a learning tool designed to help students comprehend the essential components and purposes of advertisements.
This resource provides a comprehensive explanation of advertisements and their main features. An advertisement is a form of persuasive writing that aims to promote a product, service, or idea to a target audience. The key elements of this type of writing include a catchy headline, persuasive language, visual imagery, and a call to action.
In addition, the resource offers a sample advertisement to illustrate how these components can be applied in practice.
This resource can be utilised in English lessons to introduce learners to the genre of advertising and provide guidance on creating an effective advertisement. Teachers can use this resource to introduce the topic, offer guidance on how to write an advertisement, and provide examples for learners to follow.
Furthermore, this resource can be applied to encourage and scaffold writing across the curriculum. For instance, learners can apply the knowledge and skills they have gained from creating an advertisement to write persuasive adverts for other subjects, such as Design Technology or History , by utilising the elements of an advertisement to promote a product, idea or a cause.
Overall, “Writing for a Purpose: Advert” is a valuable tool that can aid students in developing their writing skills and understanding persuasive writing genres.
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A bundle is a package of resources grouped together to teach a particular topic, or a series of lessons, in one place.
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Writing for a Purpose: Persuasive Writing Bundle KS2+
Inspire your pupils to think critically, express opinions confidently, and write with impact using this Persuasive Writing Bundle — part of the Writing for a Purpose series for Key Stage 2+. This engaging collection includes four complete resources that guide children through different persuasive forms: * Balanced Argument – presenting both sides of an issue clearly and fairly before drawing a conclusion. * Advertisement – using catchy slogans, persuasive language, and imagery to sell a product or idea. * Persuasive Letter – structuring formal letters that express opinions and convince the reader to take action. * Tourism Advert – combining facts and creativity to persuade readers to visit an exciting destination. Each resource introduces the purpose and features of the text type, provides clear examples, and supports children in understanding how persuasive techniques work in real-world writing. Teachers can use them to model, discuss, and scaffold writing across English and other curriculum areas — from designing travel campaigns to debating topical issues. With structured guidance, exemplar texts, and opportunities for creative application, this bundle equips pupils with the language and skills to inform, influence, and inspire through persuasive writing. Perfect for English lessons, cross-curricular projects, or whole-school writing focuses.
£3.00
Bundle
Writing for a Purpose: Exploring Non-Fiction Genres KS2+ (14 Genres)
"Writing for a Purpose: Exploring Non-Fiction Genres" is a comprehensive learning resource designed to assist Key Stage 2+ students in understanding and mastering 14 forms of writing. This resource covers a range of genres, including Diary Recounts, News Report Recounts, Film Reviews, Balanced Arguments, Non-chronological Reports, Tourism Information Posters, Adverts, Instructions, Formal Letter, Blogs, Field Guides, Biographies, Explanation Texts and Script Writing. The resource provides an in-depth exploration of each genre, highlighting their key features and attributes with examples and exemplars provided to help students understand how to construct effective pieces of writing. Teachers can use this resource to introduce each genre, provide guidance on how to create effective pieces of writing, and offer examples for students to follow. The resource is ideal for use in English lessons, but can also be applied to other subjects to encourage and scaffold writing. Overall, "Writing for a Purpose: Exploring Non-Fiction Genres" is an invaluable resource for students looking to improve their writing skills and understand different forms of writing.
£8.50
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