GCSE Business Marketing Complete Bundle

A fully resourced GCSE Business Marketing bundle designed to support structured teaching, strong application skills and confident exam performance.

This complete package includes ready-to-teach lesson presentations with matching worksheets, alongside a dedicated homework pack to consolidate learning and build exam technique.

Suitable for all major GCSE Business exam boards.

What’s Included

✔ Complete Marketing Unit – Full Lessons & Worksheets
✔ Marketing Homework Pack
✔ Exam-style question practice throughout
✔ Contextual business case studies
✔ 4–6 mark structured questions
✔ Clear answer guidance

Topics Covered

• Meeting customer needs (needs vs wants, USP, competitive advantage)
• Market research (primary/secondary, qualitative/quantitative, sampling, interpreting results)
• Segmentation and targeting (demographic, geographic, psychographic, behavioural; niche vs mass)
• Product and Product Life Cycle
• Pricing strategies and objectives
• Promotion and digital marketing
• Place and distribution channels

Why This Bundle?

This resource provides a clear progression:

Understanding marketing theory →
Applying knowledge to realistic business contexts →
Developing analytical and evaluative exam responses →
Consolidating through structured homework

It helps students strengthen both knowledge and exam technique, particularly for 4–6 mark questions requiring application and justification.

Ideal for full unit teaching, homework setting, revision sessions, intervention groups and exam preparation.

Everything is exam-focused, clearly structured and ready to use with minimal preparation required.