R064 LO3 Product Differentiation (3.3 Cambridge National in Enterprise & Marketing)

Fully resourced lesson, including handouts, to introduce learners to Product Differentiation; part of the theory required for LO3 of the R064 exam unit for the Cambridge National in Enterprise & Marketing course. This resource FULLY covers 3.3 of the R064 specification.

You should also check out 3.1 and 3.2 for LO3 - this resource is suitable without these, but would flow nicely after delivering the product lifecycle and extension strategy sections.


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  • R064-3.3---Product-Differentiation.zip

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Created: Dec 2, 2019

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