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3.1 Marketing, Competition and the Customer IGCSE Business

3.1 Marketing, Competition and the Customer IGCSE Business

In this lesson, I cover the following: Marketing, competition and the customer * The role of marketing: * Identifying customer needs * Satisfying customer needs * Maintaining customer loyalty * Building customer relationships Market changes: Why customer/consumer spending patterns may change The importance of changing customer needs Why some markets have become more competitive How businesses can respond to changing spending patterns and increased competition Concepts of niche marketing and mass marketing: Benefits and limitations of both approaches to marketing How and why market segmentation is undertaken: How markets can be segmented, e.g. according to age, socio-economic grouping, location, gender Potential benefits of segmentation to business Recommend and justify an appropriate method of segmentation in given circumstances This is a complete lesson.
Sensebusiness
2.4 Internal and External Communication IGCSE Business

2.4 Internal and External Communication IGCSE Business

In this lesson, I cover the following: Internal and external communication Why effective communication is important and the methods used to achieve it: * Effective communication and its importance to business * Benefits and limitations of different communication methods including those based on information technology (IT) * Recommend and justify which communication method to use in given circumstances Demonstrate an awareness of communication barriers: How communication barriers arise and problems of ineffective communication; how communication barriers can be reduced or removed I have also inculded a task for students to complete.
Sensebusiness
2.3 Recruitment, Selection and Training of Workers

2.3 Recruitment, Selection and Training of Workers

In this less I cover the following: Recruitment and selecting employees:  * Recruitment and selection methods * Difference between internal recruitment and external recruitment * Main stages in recruitment and selection of employees * Benefits and limitations of part-time employees and full-time employees The importance of training and the methods of training: * Importance of training to a business and to employees * Benefits and limitations of induction training, on-the-job training and off-the-job training Why reducing the size of the workforce might be necessary: * Difference between dismissal and redundancy * Understand situations in which downsizing the workforce might be necessary, e.g. automation or reduced demand for products Legal controls over employment contracts, unfair dismissal, discrimination, health and safety, legal minimum wage
Sensebusiness
Business Studies - banner posters

Business Studies - banner posters

Save time and energy with this colorful banner posters for the positive learning environment. Banners included are: 1 In the news 2 Monitoring Progress 3 Celebrating success 4 Economics 5 Business Studies Laminate for a longer shelf life.
leonardkeithold
Business Studies - Classroom display

Business Studies - Classroom display

As the new academic year begins create a positive learning climate for your teaching area with this colourful poster resource. Spells out Business Studies. Each letter can be laminated for a long lasting resource.
leonardkeithold
2.2 - Organisation and management IGCSE Business Studies

2.2 - Organisation and management IGCSE Business Studies

In this lesson I cover: draw, interpret and understand simple organisational charts: Simple hierarchical structures: span of control, levels of hierarchy, chain of command Roles and responsibilities of directors, managers, supervisors, other employees in an organisation and inter-relationships between them The role of management: Functions of management, e.g. planning, organising, coordinating, commanding and controlling Importance of delegation; trust versus control Leadership styles: Features of the main leadership styles, e.g. autocratic, democratic and laissez-faire Trade unions: What a trade union is and the effects of employees being union members there are also 2 activity students can undertake to help them remember the topics discussed.
Sensebusiness
BTEC NATIONALS BUSINESS UNIT ONE PART ONE

BTEC NATIONALS BUSINESS UNIT ONE PART ONE

Complete PPT lesson covering main requirements for P1 and P2 of Unit One Assignment one. Contains interactive student led content to put theory into practice Please see my other resources to deal with other requirements for Unit One - Assignment one
oscuffins
Selection and use of appropriate software

Selection and use of appropriate software

This lesson is focused on students being able to compare the uses of different types of software, and how they are beneficial in a business setting. Included: PPT Worksheet Starter activity
HDLouise
Writing a business letter

Writing a business letter

Lesson that gets students to write a professional business letter using the correct formatting techniques. Teacher can create a thought cloud with students as to what the ‘exam criteria’ should be. Included: PPT x2 Main activity
HDLouise
Agenda, minutes and stakeholders

Agenda, minutes and stakeholders

This lesson gets students to discuss what an ‘agenda’ is, and then they have to create one together acting as different stakeholders. The roles are not included in this PPT, however I previously got students to base their activity around the potential opening of an airport. I have added in a video clip that interviews local residents, this could be used to brainstorm the different stakeholders in this situation before planning out the agenda and conducting the meeting (each student acting as a stakeholder in the scenario). Included: PPT Main activity Starter Youtube stakeholder clip
HDLouise
2.1 Motivating workers IGCSE Business Studiesw

2.1 Motivating workers IGCSE Business Studiesw

The importance of a well-motivated workforce: Why people work and what motivation means The benefits of a well-motivated workforce: labour productivity, reduced absenteeism and labour turnover Key motivational theories: Taylor, Herzberg and Maslow’s hierarch Methods of motivation: Financial rewards, e.g. wage, salary, bonus, commission and profit sharing Non-financial methods, e.g. job enrichment, job rotation, team working, training, opportunities for promotion I have also made an activity for students to work on.
Sensebusiness
BTEC Unit 18 - Creative Promotion - A2 Lesson

BTEC Unit 18 - Creative Promotion - A2 Lesson

This a rescource for a full lesson has been created to cover the new BTEC specification for learning outcome A2 for the Unit 18 creative promotion. I also have a full lesson avalible for down load for the learning outcome A1.
alison_vincent
1.4 Types of business organisation IGCSE business

1.4 Types of business organisation IGCSE business

The main features of different forms of business organisation: Sole traders, partnerships, private and public limited companies, franchises and joint ventures Differences between unincorporated businesses and limited companies Concepts of risk, ownership and limited liability Recommend and justify a suitable form of business organisation to owners/management in a given situation Business organisations in the public sector, e.g. public corporations
Sensebusiness
1.3 Enterprise, business growth and size

1.3 Enterprise, business growth and size

In this lesson I cover: Enterprise and entrepreneurship Characteristics of successful entrepreneurs Contents of a business plan and how business plans assist entrepreneurs Why and how governments support business start-ups, e.g. grants, training schemes
Sensebusiness
1.2 Classification of businesses IGCSE Business

1.2 Classification of businesses IGCSE Business

In this lesson I cover: Business activity in terms of primary, secondary and tertiary sectors: Basis of business classification, using examples to illustrate the classification Reasons for the changing importance of business classification, e.g. in developed and developing economies business enterprises between private sector and public sector in a mixed economy
Sensebusiness
1.1 Understanding Business Activity IGCSE Business

1.1 Understanding Business Activity IGCSE Business

In this lesson I cover: The purpose and nature of business activity Concepts of needs, wants, scarcity and opportunity cost Importance of specialisation Purpose of business activity The concept of adding value and how added value can be increased
Sensebusiness
1.5 Business Objectives and Stakeholder Objectives

1.5 Business Objectives and Stakeholder Objectives

In this presention I cover: Businesses can have several objectives and the importance of them can change: Need for business objectives and the importance of them Different business objectives, e.g. survival, growth, profit and market share Objectives of social enterprises The role of stakeholder groups involved in business activity: Main internal and external stakeholder groups Objectives of different stakeholder groups How these objectives might conflict with each other, use examples Differences in the objectives of private sector and public sector enterprises
Sensebusiness
AS/A-Level Business Studies (Eduqas): Business Revenue and Costs

AS/A-Level Business Studies (Eduqas): Business Revenue and Costs

This is a printable flashcard resource for AS/A Level Business Eduqas on the topic of Business Revenue and Costs found in the A Level Specification (Component 1). -It thoroughly breaks up each specification point into bite sized learning that allow for a thorough understanding of strategy and implementation. -By following the specification very specifically this resource has allowed students to utilise the popular learning tool of flashcards to grasp the topic better, and recall information with ease during exams.
viviankoleoso
AS/A-Level Business Studies (Eduqas): Business Finance

AS/A-Level Business Studies (Eduqas): Business Finance

This is a printable flashcard resource for AS/A Level Business Eduqas on the topic of Business Finance found in the A Level Specification (Component 1). -It thoroughly breaks up each specification point into bite sized learning that allow for a thorough understanding of strategy and implementation. -By following the specification very specifically this resource has allowed students to utilise the popular learning tool of flashcards to grasp the topic better, and recall information with ease during exams.
viviankoleoso
AS/A-Level  Business Studies (Eduqas): Business Location

AS/A-Level Business Studies (Eduqas): Business Location

This is a printable flashcard resource for AS/A Level Business Eduqas on the topic of Business Location found in the A Level Specification (Component 1). -It thoroughly breaks up each specification point into bite sized learning that allow for a thorough understanding of strategy and implementation. -By following the specification very specifically this resource has allowed students to utilise the popular learning tool of flashcards to grasp the topic better, and recall information with ease during exams.
viviankoleoso
AS/A-Level Business Studies (Eduqas): Business Structure

AS/A-Level Business Studies (Eduqas): Business Structure

This is a printable flashcard resource for AS/A Level Business Eduqas on the topic of Business Structure found in the A Level Specification (Component 1). -It thoroughly breaks up each specification point into bite sized learning that allow for a thorough understanding of strategy and implementation. -By following the specification very specifically this resource has allowed students to utilise the popular learning tool of flashcards to grasp the topic better, and recall information with ease during exams.
viviankoleoso
AS/A-Level Business Studies (Eduqas): Market Research

AS/A-Level Business Studies (Eduqas): Market Research

This is a printable flashcard resource for AS/A Level Business Eduqas on the topic of Market Research found in the A Level Specification (Component 1). -It thoroughly breaks up each specification point into bite sized learning that allow for a thorough understanding of strategy and implementation. -By following the specification very specifically this resource has allowed students to utilise the popular learning tool of flashcards to grasp the topic better, and recall information with ease during exams.
viviankoleoso
GCSE 9-1 Business 2.5.4 Motivation

GCSE 9-1 Business 2.5.4 Motivation

This is designed for the section 2.5.4 Motivation for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest
GCSE 9-1 Business 2.5.3 Effective Training and Development

GCSE 9-1 Business 2.5.3 Effective Training and Development

This is designed for the section 2.5.3 Effective Training and Development for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest
GCSE 9-1 2.5.2 Recruitment

GCSE 9-1 2.5.2 Recruitment

This is designed for the section 2.5.2 Recruitment for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest
GCSE 9-1 Business 2.5.1

GCSE 9-1 Business 2.5.1

This is designed for the section 2.5.1 Organisational structures for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. The assessment document covers a few topic areas but includes this topic with the questions in the new exam style questions. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources. Please note the communication game is an old resource of mine that may be a bit dated now but its just an added bonus.
sammiwest
GCSE 9-1 Business 2.4.1 Business Calculations

GCSE 9-1 Business 2.4.1 Business Calculations

This is designed for the section 2.4.1 Business Calculations for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. The assessment document covers a few topic areas but includes this topic with the questions in the new exam style questions. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest
GCSE 9-1 Business 2.3.4 Sales process

GCSE 9-1 Business 2.3.4 Sales process

This is designed for the section 2.3.4 Sales process for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. The assessment document covers a few topic areas but includes this topic with the questions in the new exam style questions. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest
GCSE 9-1 Business 2.3.3 Managing Quality

GCSE 9-1 Business 2.3.3 Managing Quality

This is designed for the section 2.3.3 Managing Quality for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. The assessment document covers a few topic areas but includes this topic with the questions in the new exam style questions. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest
GCSE 9-1 Business 2.3.2 Working with suppliers

GCSE 9-1 Business 2.3.2 Working with suppliers

This is designed for the section 2.3.2 Working with suppliers for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. The assessment document covers a few topic areas but includes this topic with the questions in the new exam style questions. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest
GCSE 9-1 Business 2.3.1 Operations

GCSE 9-1 Business 2.3.1 Operations

This is designed for the section 2.3.1 Operations for the Business GCSE 9-1 from Pearson Edexcel. The content document simply takes what is provided in the specification – worth reading before delivering. The Powerpoint guides the class through the topic with information needed and generally short activities to complete along the way. Other activities may want to be included along the way to deepen understanding. The Word workpack is designed from the Powerpoint to allow more independent students to work on the topic at their own speed, also useful for students not in class or for cover lessons. The assessment document covers a few topic areas but includes this topic with the questions in the new exam style questions. In the style of most teachers not everything here is purely original, the Powerpoint may well have borrowed bits from other resources.
sammiwest