An engaging lesson suitable for KS4 students to celebrate World Book Day. Get students discussing what make stories powerful, how storytelling has changed over time, what makes their GCSE texts powerful, and then engage them with a combined creative/persuasive writing activity where they have to persuade people what the most effective form of storytelling is by using the form itself - think poetry is the most powerful form of storytelling? Write a persuasive poem. Think digital platforms and social media are more powerful? Write a series of persuasive tweets or storyboard a Snapchat story with captions. Easily combined with revision of GCSE texts.