For teaching: MARKET FAILURE – EXTERNALITIES The lesson objectives are: • externalities as the difference between social costs/benefits and private costs/benefits. • the difference between positive and negative externalities and identify them. • that production and consumption can lead to negative externalities. I do not take credit for the ‘dominoes’ cards resource, and I don’t even remember where I found it, but I’m including it here as a bonus as I like the idea of getting students up on their feet. I haven’t explicitly incorporated it into the lesson presentation, so do with it what you will. : ) A note on this series of resources for Economics GCSE micro – 20 lessons in total: The resources for each lesson will comprise at least: • A detailed PowerPoint presentation • Worksheets for students to make revision notes • Exam questions from past papers linked to the topic. The resources will be more than sufficient for an entire lesson, depending on how much discussion and classroom interaction you like to have of course! They are designed to encourage student interaction. In several cases, the resources will be sufficient for more than one lesson. For instance, more complex topics will have more detailed resources. The resources can be used for any GCSE course, but they are tailored for the AQA 8136 Economics GCSE micro spec. The presentations pose questions and encourage discussion. Many include video clips to support the topic content, or to review/consolidate learning. Most resources include news stories from the media, so that the theory can be contextualised in real life. As a magpie of ideas, sometimes my resources will incorporate ideas that I have gathered over time from various sources, and which I include or adapt if I feel they are the ‘mots justes’ to get concepts across effectively. Occasionally, presentation slides have east London specific images/text. You may choose to replace with others that are more regional to you. The ‘worksheets’ are designed to go with the presentations and together should form useful revision notes for students. The exam questions are from either past AQA exam papers, or past OCR exam papers for Economics GCSE. I really hope you find my resources useful. If so, please be kind and show your appreciation by leaving a review, so that it helps me - and helps others to find quality resources. : ) Thanks!

BTEC National Level 3 Unit 2 ALL YOU NEED Powerpoint resources to deliver this whole unit, this should be all that is needed to deliver the unit. There are some additional links and teacher notes within the notes sections of the powerpoints to support delivery. Lesson objectives are throughout the slides, at suitable points for me, these can be moved and edited easily to meet specific schools needs. The lessons follow the mark scheme so are split up as an introductory topic, the rationale (Paper A) and the marketing campaign (Paper B). There are over 250 slides in the 3 PPTs, these can then be split up according to your centre and timing needs. Additional tutor2U resources can be purchased, I have kept in slides for my planning purposes, although these specific resources are not included, this will not hinder the delivery of these lessons.

The latest in the new series of PowerPoint resources aimed at assisting teachers with the delivery of the WJEC/Eduqas A-level Business specification but is suitable for all boards. These slides and hand out are designed to support the delivery of the Component One topic of markets. They explain what is meant by markets and competition before identifying the features of some of the main types of market e.g. local, national, global, B2B, mass, niche, product, service and seasonal. The slides then analyse and interpret the impact of market data, market share and market size. Next they consider the role, methods and purpose of market segmentation before they conclude with a detailed assessment of markets and degrees of competition found within them. This includes analysis of the full spectrum of competition ranging from perfectly competitive markets to pure monopoly. The slides contain the Quick Fire Five questions and also a practice essay (all with suggested solutions). In addition to the main PowerPoint a PDF copy of the notes has been provided to assist with pupil hand outs.

Marketing - classroom booklet, homework booklet As HOD I use it within year 9 as a skills and knowledge building year along with other topic booklets I created that you can find on here. However you can use it whenever you like.

Identify & Understanding Customers This lesson looks at the following learning objectives. To understand the importance of identifying and satisfying customer needs, in order to: provide a product or service that customers will buy increase sales select the correct marketing mix avoid costly mistakes be competitive.

45 slides worth of analysis and exploration of Goblin Market. This is designed to meet the requirement of the Edexcel A level course, but can be used for any spec. Detailed context for this period in her life is provided as well as further context around the inspiration for the poem. Introductory tasks are given on initial interpretations of the poem and then discussion and interpretation points are worked into points throughout the poem. Summative and essay tasks are given at the end. Slides exploring a number of key interpretations are given. I have also included an essay looking at some issue of Freudian-psychoanalytical and Marxist-Feminist interpretations. Slides are linked to the rest of my collection of Rossetti for Edexcel.

I have used this with level 2 BTEC students - both KS4 and post 16 A power-point introducing the topic of market research and target markets - looking at why it is important to know out TM and how this affects marketing strategy.

Students should be able to identify the meaning of ‘market research’ and be able to explain what is meant by quantitative and qualitative research and data. Each activity aims to give students a basic understanding of different types of research that can be carried out, and the advantages and disadvantages of choosing each method. Learning Objectives To be able to define what is meant by ‘market research’. To be able to explain what is meant by quantitative and qualitative data. Included: PowerPoint Starter Three Main Activities Plenary Lesson Plan

Maximize Your Students’ Marketing Mastery with Our Comprehensive Unit 2 Practice Exam Are you a Business Studies teacher looking to elevate your students’ understanding of marketing fundamentals? Look no further! Our meticulously designed Unit 2 Practice Exam for BTEC Level 3 National Extended Diploma in Business is exactly what you need to thoroughly prepare your students for their assessments. What You’ll Get: A comprehensive, one-hour practice exam crafted specifically for Unit 2, focusing on key topics such as Marketing Mix, SWOT Analysis, PESTLE Analysis, Product Life Cycle, and more. Twenty detailed long-answer questions that challenge students to apply theoretical concepts in practical scenarios, enhancing their analytical and decision-making skills. A meticulously developed mark scheme that provides clear criteria for evaluating students’ responses, ensuring you can grade with accuracy and consistency. Example answers for each question, offering a benchmark for what is expected for top marks and aiding in effective revision sessions. Perfect for Classroom Use: Use the exam as a powerful revision tool in class to assess readiness for upcoming assessments. Employ the exam as a teaching aid to discuss and explore complex marketing principles in an engaging way. Incorporate the questions into your daily lessons as discussion prompts to stimulate critical thinking and application.

Resource Description: Elevate your Business Studies teaching with the “Unit 2 Marketing Campaign Comprehensive Guide”! Designed specifically for BTEC Level 3 National Extended Diploma, this guide provides all the essentials to master marketing campaigns. Maximize your teaching impact with the “Unit 2 Marketing Campaign Comprehensive Guide,” tailored for educators and students involved in BTEC Level 3 National Extended Diploma in Business. This resource offers a structured approach to learning, applying, and mastering the complexities of developing marketing campaigns. What’s Included: Key Knowledge Section: Begins with detailed theoretical explanations of vital marketing concepts such as the marketing mix (7 Ps), SWOT analysis, PESTLE analysis, and more. Each topic is covered thoroughly to ensure students have a solid grounding in the subject matter. Application Questions: Following the theoretical overview, this section includes practical scenarios and application-based questions. These are designed to challenge students to think critically and apply their knowledge in real-world settings, enhancing their analytical skills. Practice Questions Section: Contains a variety of practice questions that recap and reinforce the knowledge and application sections. This part of the resource is perfect for exam preparation, offering multiple-choice questions, long-answer questions, and scenario-based queries. Separate Model Answers/Mark Scheme Document: Accompanying the guide is a detailed answer key for all sections, providing comprehensive model answers and a marking scheme. This document allows teachers to accurately assess student progress and understanding, offering insights into areas where students may need further guidance or revision. Specifications: The guide is aligned with the BTEC Level 3 National Extended Diploma in Business syllabus, ensuring that it meets educational standards and requirements. Usage: Classroom Instruction: Use the guide to structure lessons or as a reference during lectures. Student Revision: Ideal for student self-study sessions as it includes comprehensive review sections and practice materials. Exam Preparation: Equip students with the tools they need for exam success with targeted practice questions and revision exercises. This resource is an indispensable tool for any business studies teacher aiming to enhance their students’ learning experience and success in marketing-related modules. Ensure your students are well-prepared for their exams with materials that are not only informative but also engaging and applicable to real-world business scenarios.

Based on the new AQA specification, however could be adapted for a range of exam boards. The workbook has revision notes, lesson tasks and exam questions. It covers the entire marketing unit for AQA.

The presentation includes 26 slides slides giving the platform to teach an in depth lesson on Dynamic Markets. The presentation includes; An exam question with mark scheme Bulit in activitites Main key theory of how markets can change and how businesses can adapt Links to contextual examples Further flip learning opportunities

An interactive escape room lesson that explores market research. There are seven fun task cards that include relating to primary and secondary research. Lesson Objectives: • To be able to identify what is meant by ‘market research’. • To be able to explain what is meant by primary and secondary research with given examples. Included: Seven task cards PowerPoint with starter and plenary Lesson Plan Answer sheet for teacher Answer sheet for students

A lesson and full set of class resources. Can be used for GCSE or vocational courses.

Analyzing the Marketing Environment is a topic which is covered during Marketing related modules. Students must know what is in marketing environment and what should be taken into account before implementation of any marketing activities. In this File you will find: - 1 Analyzing the Marketing Environment Lecture Power Point Presentation - 1 PPT for seminar with pics related to the case study only. - 1 Case study on Marketing Environment (Macro and Micro) - 1 Detailed answer on the case study in order to support tutor - 1 Video Clip related to the Case study - 1 Activity on PESTLE analysis All resources are used during teaching process of bachelor level students.

This is a Powerpoint bundle of lesson resource to support the delivery for the L3 BTEC Marketing course. The lessons support Assignment 1 and Assignment 2 for this unit. There are 12 resources within this bundle.

Comprehensive lesson containing a full presentation and worksheet. Model answers for the worksheet included The lesson outlines all the specification points of The role of financial markets within the A level Edexcel Economics course (useful for other exam boards too) This lesson teaches the following content: -The role of financial markets: to facilitate saving, to lend to businesses and individuals, to facilitate the exchange of goods and services, to provide forward markets in currencies and commodities, to provide a market for equities Click on the links below to check out some of our FREE resources: Free Worksheets: Introduction to Economics Worksheet The Economic Problem Worksheet Production Possibility Frontiers Worksheet Specialisation & the Division of Labour Worksheet Types of Economy Worksheet Price Determination Worksheet National Income Worksheet Free Lessons: Introduction to Economics Lesson The Economic Problem Lesson Production Possibility Frontiers Lesson Specialisation & the Division of Labour Lesson Types of Economy Lesson Price Determination Lesson National Income Lesson We really appreciate feedback on our resources so if you kindly leave a review down below, you will be able to claim any resource (up to the value of this resource) from our shop for FREE. Just email Resourcify321@gmail.com with your username and your chosen resource. Your chosen resource will be sent to you within 24 hours.

This worksheet combine the topics: Market segment, Price, Transport. Simple questions to be used for class assessment.

promotion, money, selling, advertising, advertisement An overview of how films are sold to the worldwide consumer. Specifically made for the Action Adventure topic, but easily adaptable. My lesson after this focuses specifically on websites and film poster deconstruction.

The Marketing Mix Lesson (Nike) Please leave a review for another free resource emailed to you Basic lesson - the marketing mix simplified looking at Nike Trainers as an example starter, main activity , questioning and plenary included**

Instant starter as soon as they walk into the classroom. Target market starter.