This double lesson introduces learners to the three methods of building public relations. We start by looking at some real examples of product placement such as Krispy Kreme doughnuts in the Power Rangers movie, we then look at the pros and cons of this method of PR. We then watch some TV adverts with celebrities endorsing products before going onto the pros and cons of this method of PR. Finally, we look at press and media releases such as Apple’s annual iPhone event in September, although emphasis on how these methods can apply to a small business context for R067. Some consolidation questions before ending with a research task, debate and box plenary. Colourful, concise and engaging slides! Thank you

This set of resources includes 2x PPTs which can be delivered over 3 lessons (over 65 slides of engaging and interactive learning throughout the bundle). We start by discussing the different types of social changes that exist before looking at some informative graphs and charts to contextualise understanding. A short exam style question before going on technological changes, again discussion of real life examples for context and a short question. Some true or false questions as a mini plenary and debate. In the second powerpoint, we focus on corporate social responsibility, lots of real life examples. case studies, videos to help students understand the extent to which businesses are socially responsible (or not) i.e Apple and Primark’s suppliers and tax avoidance by many firms. We also have a case study on shareholders vs stakeholders, students prepare arguments to present back to the class on whether the firm should aim to satisfy shareholders or stakeholders, this can be answered as a 24 mark exam style question with a peer assessment grid to follow. Colourful, concise and engaging slides! Thank you

This double lesson introduces learners to the reality of business - that strategies fail at times. We start by looking at the decision making process of developing a strategy and identify reasons where failure can be rooted from in this process. We then look at the difference between a planned and emergent strategy as well as strategic drift. A video of real life business examples that drifted away from the environment such as Nokia and Kodak. We look at the divorce between ownership and control and the impact this can have on a businesses strategy. We look at the subjective nature of ‘success’ when evaluating the performance of a strategy. Importance of contingency plans, some true or false questions, research task, debate, box plenary and a kahoot quiz on topics from all of year 2 for the final lesson! Enjoy! Colourful, concise and engaging slides! Thank you

This double lesson introduces learners to the role of financial markets. We start by discussing what money is and the role of money before looking at what a financial market is, with examples of the role they play. Video case studies to give context to the role of financial institutions. We then look at the different types of financial markets such as money, capital and currency markets before understanding bonds in more detail. Some true or false questions, 15 mark case study question with indicative points and a peer assessment grid for students to use. We finish with a box plenary. Colourful, concise and engaging slides! Thank you

This double lesson introduces learners to the world of globalisation. We start by looking at what globalisation is, with examples of the UKs trade with other countries. We look at causes of globalisation such as containerisation and others. Students research the impacts of globalisation on countries, governments, consumers, producers and the environment before filling in any gaps in knowlege on the following slides. We also look at some video case studies of Nike and Apple to better understand the pros and cons of globaslisation. A box plenary to finish with. Colourful, concise and engaging slides! Thank you

This double lesson introduces learners the factors that businesses consider before relocating to sell or produce in another country. We start by looking at factors when assessing a country as a market, we look at each factor with some data then go on to looking at factors to consider when assessing as a production location (some of the factors come under both topics). A short case study on Slovakia’s government incentive of a flat tax which attracted many producers to relocate there, a 4 mark model answer for students to self assess with. A few more activities and a 10 mark question on assessing the UK as a production location, structure guidance is given and a model answer for students to look at, to build those examination skills! Colourful, concise and engaging slides! Thank you

In this lesson, learners develop their understanding further on depression, with an emphasis on the treatment for depression through cognitive approaches such as CBT. We start with a discussion on how depression might be treated without the use of drugs, we then look at Beck’s cognitive therapy (CBT) and Ellis’ rational emotive behaviour therapy (REBT). Application task, video, MCQs, true or false questions, 16 mark exam style question and self assessment grid for students to reflect and make improvements on, debate question and we finish with a box plenary. Colourful, concise and engaging slides! Thank you Cognitive approach - Treating depression

Introducing the ultimate AQA A-Level Psychology flashcards! This pack for biopsychology consists of 34 questions with answers which can be printed (double-sided) or used digitally. These flashcards are packed with vibrant colors, short and snappy questions based on the specification and captivating images that link seamlessly with the text helping to create meaningful connections for better recall. All this makes for a powerful revision aid - for a fun and efficient way to reinforce key concepts/research and boost retention. Friends and family can also join in on the learning fun by quizzing! Thank you

In this lesson, learners are introduced to eyewitness testimony with a focus on misleading information. We start by watching some engaging videos to highlight our weaknesses when observing or eyewitnessing. We then look into factors that influence accuracy of EWT such as leading questions and post event discussion. We replicate Loftus and Palmer’s (1974) study in class by watching the car smash/hit video and asking how fast the cars were travelling before discussing the research. Evaluation task and follow-up discussion, videos, MCQs, true or false questions, 4 mark exam style question with mark scheme, PEEL paragraph practice and we finish with a box plenary. Colourful, concise and engaging slides! Thank you Eyewitness testimony - misleading information

In this double lesson, we look at minority influence. We start off with some engaging and thought provoking starters before looking at what minority influence is, and the 3 key factors of consistency, commitment and flexibility in influencing a majority. Video clip from Twelve angry men. Moscovici study, evaluation activity, MCQs, true or false questions, two exam style questions with model answers. Peer assessment grid for students to reflect on their answers. End with a box plenary. Colourful, concise and engaging slides! Thank you

In this double lesson, learners are introduced to Mary Ainsworth and her collaboration with John Bowlby. We start off by looking at Ainsworth’s aim of her ‘strange situation’ experiment. We then go on to look at the steps or episodes involved in the experiment, before discussing findings and conclusion. Short exam style questions included, a role play task, evaluation task, MCQs, a video documentary, kahoot quiz and we finish with a box plenary Colourful, concise and engaging slides! Thank you Ainsworth strange situation study

In this lesson, learners are introduced to the bottom-up approach to offender profiling, following on from the top-down approach. We start by discussing what the bottom-up approach might involve before looking into the two branches of the approach - investigative psychology and geographic profiling. We look at a case study on ‘the railway rapist’ and a video on the Rachel Nickell case. Evaluation task and discussion, MCWs, a 16 mark exam style question with example paragraphs, peer assessment grid so students can reflect on WWW/EBI and make improvements. True or false questions, a debate task, 2 kahoot quizzes and we finish with a box plenary. Colourful, concise and engaging slides! Thank you Offender profiling - The bottom up approach

The new CTEC Business Unit 2 Knowledge book is here! The ultimate resource for knowledge retrieval for this unit - completely aligned with the specification requirements. This resource includes: Unit 2 knowledge workbook + answer book (interactive PDF) 20 bright, colourful pages with images to help students make links 36 areas of the spec tested A traffic light checklist for students at the bottom of each page to use as a revision resource once completed This can be used in a variety of ways, for example: Send electronically/upload for students to type in to rather than print (cost effective and environmentally friendly) Teacher can request this to be printed in an A4 or A5 booklet and hand out to class Use as homework after each lesson or take time at the end of each lesson to complete the relevant page Cambridge Technical Level 3 Business

This lesson introduces learners to the 5 stages in the sales process, each stage discussed with examples. Two 3 mark questions with model answers to build exam technique. A hilarious video to highlight the importance of customer service, finally a roleplay activity to bring the topic to life. Colourful, concise and engaging slides! Thank you

This set of resources includes 1x PPT and 2x word files and can be delivered over 3 lessons. Learners are introduced to two main concepts 1) the product life cycle and 2) the boston matrix and how the two concepts are linked together. We start with looking at different stages a product goes through by looking at some real examples, students have the opportunity to become familiar with the cycle by creating their own - and describing what sales and costs are like at each stage too. We then go on to look at the boston matrix, we look at each quadrant to understand the cash cows and dogs characteristics in depth. A group task to develop a marketing mix for a drink or a chocolate whilst considering the stage in the product life cycle - students can present their ideas back on the A3 sheet to the class. Another group task where students are given a business and they need to allocate the businesses products into the boston matrix, this could also be fed back or presented. A link to a kahoot quiz and a box plenary to finish with. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to staffing can be approached, we start by considering a popular discussion in this area - on zero hour contracts before considering the difference between viewing staff as an asset vs staff as a cost. We then go on to look at flexible working with its pros and cons before reading a concise case study where flexible working could be vital - structure guidance and a concise model answer is provided to help students with peer assessments and improvements. A box plenary to finish with. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to different target markets by playing songs and asking who they are targeted to, followed by asking who specific products are aimed at (see in preview) engaging examples of different segments shown with benefits. Two 3 mark questions with an answer to self assess. Whole class, group and individual activity on creating market maps for different industries. Colourful, concise and engaging slides! Thank you